Embedded Payments Market Size

Embedded Payments Market Size

The global embedded payments market size was valued at USD 24.7 billion in 2024 and is estimated to register a CAGR of 30.3% between 2025 and 2034. The rise of e-commerce and digital platforms is expected to drive market growth. As online shopping continues to surge globally, businesses are increasingly integrating seamless payment solutions into their websites, mobile apps, and digital platforms.

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Consumers demand faster, more convenient ways to pay, and embedded payments enable transactions directly within the user interface without redirecting to third-party payment gateways. Additionally, embedded payment solutions facilitate a range of payment methods, including credit/debit cards and mobile wallets making it easier for businesses to cater to diverse consumer preferences.
 

For instance, in November 2024, the Census Bureau of the Department of Commerce reported that U.S. retail e-commerce sales reached an estimated USD 300.1 billion in the third quarter of 2024, marking a 2.6% rise from the previous quarter. Meanwhile, total retail sales for the same period were pegged at USD 1,849.9 billion, up by 1.3% from the second quarter. E-commerce transactions constituted 16.2% of the total sales in Q3 2024. With growing consumer reliance on mobile devices and digital transactions, the demand for embedded payment solutions is expected to continue growing rapidly.
 

The expansion of subscription-based business models is anticipated to propel the embedded payment market growth. Subscription services, which are increasingly popular across industries such as entertainment, e-commerce, software, and even food delivery, require seamless, recurring payment solutions. Embedded payments enable businesses to automate billing, manage subscriptions, and process payments effortlessly, ensuring a smooth experience for both consumers and merchants.