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Archer Daniels Midland Company (ADM) pursues strategic initiatives for growth in the dietary fiber industry. The company focuses on product innovation, introducing a diverse range of dietary fiber solutions to meet evolving consumer preferences. Collaborations and partnerships with food manufacturers strengthen the company’s position. Additionally, a commitment to sustainability and clean label trends guides ADM's approach, aligning with the growing demand for natural and environmentally conscious products. These multifaceted strategies enable ADM to drive innovations in the market. Other prominent industry players include: