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Key trends are shaping the global coconut milk powder industry. These include a surging demand for organic and clean-label products, the increasing popularity of plant-based diets, and innovative applications for the product. According to the USDA, the organic food market in the United States grew by 12.4% in 2023, reflecting a broader emphasis on health and wellness. Today's consumers are gravitating towards organic, non-GMO, and additive-free coconut milk powder.
As more individuals adopt plant-based and vegan lifestyles, sectors like dairy alternatives, confectionery, and baked goods are witnessing heightened demand. Furthermore, manufacturers are broadening the horizons of coconut milk powder, integrating it into functional foods, snacks, and even personal care items. With these trends and the rise of e-commerce, the market's growth trajectory is being distinctly shaped.