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Lime and Lyft are leading players in the bike and scooter rental industry, collectively holding over 7% of the market share in 2023. Lime maintains its competitive edge by continuously expanding its fleet of electric bikes and scooters and integrating advanced technologies such as GPS and smart locking systems. The company further focuses on strategic partnerships with cities and businesses to enhance its operational footprint and customer reach. By investing in user-friendly app features and responsive customer service, Lime ensures a seamless and satisfying user experience, helping it stay ahead in the competitive micro-mobility market.
Lyft stays competitive in the bike and scooter rental market through its integration with its existing ride-hailing services, providing a cohesive mobility solution for users. The company invests in expanding its scooter and bike fleets and incorporates innovative features such as dynamic pricing and advanced safety measures. Lyft's focus on creating a comprehensive transportation network and leveraging its extensive user base allows it to maintain a strong market presence and attract a broad range of customers.
Major players operating in the bike and scooter rental industry are:
Bird, Bolt, Cityscoot, Dott, Grin Scooters, Helbiz, Lime, Lyft, Nextbike, Spin, Tier Mobility, and Voi.
Asia Pacific market held 38% revenue share in 2023, owing to rapid urbanization and increasing mobility needs.
The electric segment accounted for 75% revenue share in 2023, due to its environmental and economic advantages
The market size of bike and scooter rental reached USD 5.4 billion in 2023 and is set to register over 15% CAGR between 2024 and 2032, led by expansion of urban micro-mobility infrastructure.