Women Face Razor Market Analysis

Women Face Razor Market Analysis

To get key market trends

  Download Free Sample

Based on type, the market can be segmented into refillable razors, disposable razors. In 2023, the disposable razors segment accounted for revenue of around USD 1.5 billion in the year 2023 and expected to reach USD 2.3 billion by 2032. Disposable razors come in different colors, designs, and features such as moisture strips and multiple blades, catering to the diverse preferences of women. This allows women to choose a razor that not only meets their shaving needs but also reflects their personal style and taste. Disposable razors are also hygienic as they are meant to be used for a limited time before being thrown away. This reduces the risk of bacteria buildup and skin irritation that can occur with prolonged use of the same razor. It also eliminates the need for constant cleaning and maintenance, saving women both time and effort.
 

Based on power source, the women face razor market is categorized into battery operated, manual. In 2023, manual women face razor segment accounted for revenue of around USD 1.6 billion in the year 2023 and expected to reach USD 2.5 billion by 2032. Unlike electric razors that can sometimes leave behind patches of hair, manual razors glide smoothly over the skin, capturing every hair in its path. With a manual razor, women can easily maneuver the blade to reach difficult areas such as the upper lip, chin, and jawline. This allows for a more precise and thorough shave, leaving no stray hairs behind. Additionally, manual razors are great for shaping and defining areas such as the eyebrows, giving women the power to create their desired look.  
 

Asia Pacific dominated the women face razor market with revenue of around USD 700 million in the year 2023 and expected to reach USD 1.2 billion by 2032. This growth can be attributed to the various factors such as changing beauty standards, the rise in the number of working women and their increasing purchasing power, increasing focus on personal hygiene and grooming.
 

According to the Japan Internal Affairs Ministry, the number of working women in Japan reached a record 30.35 million in 2022, marking an increase of 1.22 million from five years earlier. As per the National Bureau of Statistics China, 320 million women were employed as of 2022, accounting for 43.2 percent of the working population. Around 67.6 million female workers were employed by non-private enterprises in urban areas.
 

As a result, the Asia Pacific market is poised for significant growth and is anticipated to grow over the forecast period, driven by various factors such as changing beauty standards, the rise in the number of working women and their increasing purchasing power, increasing focus on personal hygiene and grooming.