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Based on component, the solution segment held over 75% of the market share in 2023. Solutions provide pre-built functionality and customization choices, making development and deployment easier for enterprises. Solutions include extra capabilities including recording, transcription, analytics, AI-powered upgrades, and scalability to meet a variety of corporate demands.
The rapid expansion of the WebRTC industry creates a desire for easily available and deployable solutions rather than building them from scratch. Solutions address this demand by providing quick deployment and faster time-to-value, allowing organizations to benefit from WebRTC's developing prospects. Implementing and managing WebRTC can be complex, especially for large-scale deployments. Solution providers offer expertise in WebRTC technology, integration, and ongoing support, minimizing technical challenges for businesses.
Based on application, the IT & telecom segment accounted for 32% of the WebRTC market share in 2023. WebRTC's fundamental functions, such as real-time calling, video, and data communication, are naturally aligned with the core demands of the IT & telecom industries. These features improve internal communication, client service, and cooperation in the industry. The IT & telecom industry was among the first to use and experiment with WebRTC technology.
This early adoption resulted in significant expertise and experience with WebRTC for a variety of applications. This proven experience enables IT & telecom organizations to effortlessly incorporate WebRTC into their existing infrastructure and operations. Major IT & telecom businesses are making significant investments in creating and deploying WebRTC solutions. This continual investment drives innovation and broadens the sector's applicability.
North America WebRTC market recorded around 36% of the revenue share in 2023. North America houses leading technology companies including Google, Microsoft, Cisco, and Zoom, actively contributing to WebRTC development & adoption. North America is one of the world's major markets for WebRTC technology owing to its modern telecommunications infrastructure, high internet penetration, and wide adoption of digital communication solutions.
Also, the COVID-19 pandemic accelerated the move to remote & hybrid work modes across different big companies in the U.S., increasing the demand for WebRTC-based communication technologies to support virtual meetings, conferencing, and remote collaboration. Federal agencies in the U.S. actively use and promote WebRTC for internal communication and citizen engagement, boosting the market across North America.