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Based on application the market is segmented into residential and commercial. Residential is projected to grow by more than USD 43.5 Billion by 2034. Increasing adoption in new residential construction, particularly in homes that prioritize space efficiency and energy savings is set to drive the market growth. Growing installed of instant units in smaller spaces that offer endless hot water, make them attractive to homeowners. The trend toward home improvement and DIY projects has increased demand for residential water heating solutions. As more people are renovating or building new homes, there is greater focus on selecting water heaters that align with modern energy codes, sustainability goals, and long-term cost savings, contributing to the business momentum.
Based on product, the Water Heater market is segmented into instant and storage. Instant is set to grow at a CAGR of over 4% till 2034 owing to their space saving advantages, longer lifespan and energy efficiency making them appealing to homeowners, particularly those who want to reduce energy waste. The adoption of tankless water heaters is especially notable in new construction projects, where the installation of these systems aligns with space optimization goals and energy efficiency standards. Moreover, smart home integration will continue to grow, as the consumers seek greater control over their home systems and want to optimize energy use, strengthening the product penetration.
The U.S. water heater market is anticipated to grow over USD 5 Billion by 2034 on account of increased adoption of green certifications, including ENERGY STAR ratings, with consumers willing to pay more upfront for long-term savings and a lower environmental impact. Federal and state incentives play a significant role in driving the adoption of energy-efficient water heaters. New efficiency standards from the U.S. Department of Energy (DOE) continue to push for the adoption of higher-efficiency products, motivating consumers to replace older, less efficient systems. In addition, hybrid models allow users to take advantage of both traditional and renewable energy sources, helping to maintain a consistent supply of hot water while reducing dependency on a single energy source, stimulating the industry landscape.