Home > Consumer Goods & Services > Home Improvement > Fixtures and Fittings > Wall Decor Market
Based on product, the market is divided into shelves, wallpapers/stickers, clocks, hangings/wall art/painting, frameworks, mirror works, others. In 2023, the market for wallpapers/stickers segment accounting for USD 8.11 billion in 2023 which is expected to reach USD 12.37 billion by 2032. Wallpapers and stickers offer variety of designs and styles, making it easy for people to customize their living spaces to match their unique tastes. Wallpapers/stickers are more affordable than other decor options like paintings, which means they're easily accessible to a wider range of people, including those who rent their homes and don't want to invest in permanent decor. Additionally, they're easy to put up and take down, so they're great for both DIY enthusiasts and those who prefer hassle-free decorating. Since they don't damage walls, they're perfect for people who like to change up their decor often.
Based on price, the wall decor market is categorized into mass, high/premium. In 2023, the mass segment accounted for a market share of about 77% and is expected to reach a revenue share of 80% by 2032. Mass-priced wall decor items are easily accessible to the average consumer due to their lower price points. This affordability makes them attractive options for individuals looking to decorate their homes or spaces on a budget. Mass-produced wall decor items often come in a wide variety of styles, designs, and materials, allowing consumers to find options that suit their preferences and fit their decor themes. Mass wall decor items often follow popular design trends and what consumers like to add in their home according to their choice and preferences. Additionally, these items are widely available through various retail channels, both online and offline, increasing their accessibility to consumers hence drives the segment market growth.
North America dominated the global market, generating about USD 11.09 billion in 2023. North America developing construction industry has contributed to the launch of large-scale residential and commercial construction projects. In North America, especially in the United States and Canada, people tend to have more money left over after paying for essentials. This means they can afford to splurge on things like wall decorations and other items that aren't necessary for daily life. In addition, the regional industry has witnessed increasing development of commercial infrastructure to accommodate the expanding residential and hospitality sectors to promote economic development.
U.S. is likely to dominate in North America wall decor industry with a growing CAGR of 5.1% during the forecast period. The United States has a lot of people, which means there are plenty of potential customers for different industries, like home decor. Because there are so many potential buyers, businesses in this sector have a good chance of doing well and growing. Plus, the U.S. is made up of many different cultures, so people have all kinds of tastes and preferences when it comes to decorating their homes. This diversity creates a demand for all sorts of wall decorations, from classic to modern, to suit different groups of people and their preferences.
Germany is likely to dominate in Europe wall decor market with a growing CAGR of 4.9% during the forecast period. Germany has a long history of creating beautifully designed and expertly crafted wall decorations. This heritage results in top-notch and inventive products for decorating walls. German designers are famous for their meticulousness, contemporary style, and knack for staying ahead of evolving consumer preferences. In addition, German consumers are willing to pay for premium wall decor, ensuring the product meets the needs and expectations of consumers.
China is likely to dominate in Asia pacific market with a growing CAGR of 5.1% during the forecast period. Moreover, India is about to witness fastest CAGR growth in the region market due to rapid urbanization and population growth. As India is known as the world's manufacturing hub after China due to its vast industrial infrastructure and low labor costs. Many Wall Decor manufacturers including, Wall Decor manufacturers, both domestic and international, choose to produce their products in India to take advantage of its efficient production capabilities and cost-effectiveness. In addition, India has seen a rapid increase in its construction sector market, driven by urbanization, rising incomes, and lifestyle changes. Wall Decor are becoming increasingly popular among Indian consumers as they embrace more Western-style aesthetic appeal options. In addition, rapid urbanization, and infrastructure development, where people are moving into cities creates the demand for wall decor and drives the region market growth.