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Virtual Event Platform Market size was valued at USD 11.9 billion in 2022 and is anticipated to grow at 10% CAGR from 2023 to 2032. The growing adoption of digital media platforms to broaden audiences, shift businesses from onsite to remote operations, and the popularity of transforming online advertising is supporting business growth.
Virtual events are especially adopted by small and large organizations for many purposes such as merchandising, content & advertising, marketing, travel experience management, event outsourcing, and analytics. Various other interactive tools, such as surveys, discussions, forums, and Questions & Answers (Q&A), are also integrated to increase the effectiveness of the event.
Report Attribute | Details |
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Base Year: | 2022 |
Virtual Event Platform Market Size in 2022: | USD 11.9 Billion |
Forecast Period: | 2023 to 2032 |
Forecast Period 2023 to 2032 CAGR: | 10% |
2032 Value Projection: | USD 40 Billion |
Historical Data for: | 2018 to 2022 |
No. of Pages: | 250 |
Tables, Charts & Figures: | 220 |
Segments covered: | Component, Organization Size, End-use and Region |
Growth Drivers: |
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Pitfalls & Challenges: |
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Lack of strong internet infrastructure in developing countries
One of the restraining factors impacting the virtual event platform market growth is the lack of internet infrastructure in poor countries. Lack of proper internet connectivity results in bad video & sound quality and disturb the virtual events.