Veterinary ECG Systems Market Size & Share 2026-2035

Veterinary ECG Systems Market Size

The global veterinary ECG systems market was valued at USD 110 million in 2025. The market is estimated to grow from USD 116 million in 2026 to USD 209.8 million in 2035, growing at a CAGR of 6.8% during the forecast period, according to the latest report published by Global Market Insights Inc.

As per the World Animal Foundation estimates, currently, there are about 900 million dogs globally, with 470 million as pets, and around 600 million cats, with 370 million kept as pets. Further, according to Statista, the global live cattle population amounted to about 1.57 billion heads in 2023, up from approximately 1.51 billion in 2021. Such a high volume of animals increases the demand for various animal healthcare products, including adequate monitoring devices to manage chronic ailments, thereby boosting the market growth. Additionally, the rise in chronic diseases in animals, such as heart-related disorders and other health conditions, is driving the adoption of veterinary diagnostic devices such as ECG. For instance, it is estimated that 7.8 million dogs in the U.S. have heart disease. This means approximately 10% of all dogs in the U.S. have heart disease, and the risk increases with age. Also, growing awareness regarding animal health and preventive care is expected to supplement the market growth.
 

A veterinary electrocardiogram (ECG) system is a non-invasive diagnostic tool that measures the electrical activity of the heart. The test is commonly used to assess heart conditions and monitor animals with heart disorders. Key players operating in the market include IDEXX Laboratories, Dextronix, Contec Medical Systems, Antech Diagnostics (Mars Veterinary Health), and Bionet America. These players drive market growth through innovative and portable ECG solutions, telecardiology integration, and strong global distribution network, improving diagnostic access and adoption in veterinary care.
 

The market witnessed considerable growth between 2022 and 2024, growing from USD 92.6 million to USD 104.8 million. This growth can be attributed to the rising prevalence of cardiac disorders in companion animals and the increasing adoption of advanced, portable veterinary ECG systems in clinics and hospitals for early diagnosis and monitoring. Furthermore, growing veterinary infrastructure, the development of cutting-edge diagnostic devices, the increasing number of veterinary hospitals and clinics, and pet insurance are set to positively impact industry growth. Moreover, several technological advancements in the field of veterinary medicine are set to positively influence the veterinary ECG systems industry. Recent developments, such as digital, wireless ECG systems, handheld devices, coupled with several initiatives by market players to ensure access to advanced care are set to bring rapid expansion in the veterinary ECG systems market.

Veterinary ECG Systems Market Trends

• Rising cases of heart diseases in animals are driving demand for ECG monitoring. The increasing prevalence of heart conditions such as arrhythmias, heart murmurs, and congenital heart defects in dogs, cats, and other animals is fueling market growth. Since cardiac issues need constant monitoring and prompt diagnosis, there is a growing need for accurate and non-invasive ECG systems in veterinary clinics and hospitals.
   
• Additionally, several technological innovations in the field of veterinary diagnostics are major growth drivers propelling the veterinary ECG systems market. The availability of digital, wireless, and portable devices, along with the integration of AI in ECG systems, has revolutionized veterinary medicine.
   
• For example, HACARUS Corporation and Bussan Animal Health Co. have jointly developed the AI-based Anisapo Heart Check. It is an ECG measurement AI service that aids in the early detection of heart disease using artificial intelligence. Such innovations will drive market growth.
   
• Moreover, high adoption of pet insurance is expected to be an instrumental factor in driving market expansion. According to the North American Pet Health Insurance Association, there was an increase of about 18% in the number of insured pets during 2017–2018 in the U.S. Further, the number of insured pets in 2021 was 26% higher than in 2020 and 63% higher than in 2018. Thus, surging demand for pet insurance, coupled with the growing number of insured animals, will drive market expansion.
   
• In addition, high adoption of telemedicine in the veterinary field has made it possible for veterinarians to remotely monitor the heart conditions of animals using ECG systems. This is helpful for large animals like horses and cows, which are often difficult to transport to a clinic for an ECG test. Veterinarians can now remotely interpret ECG readings, enabling them to provide diagnoses more rapidly and accurately. Thus, growing adoption of telemedicine greatly enhances the scope of telecardiology, which is a rapidly expanding field within veterinary medicine.
   
• Further, growing demand for portable and point-of-care ECG devices that enable quick and real-time monitoring of the heart will drive market growth. These handheld ECG devices are user-friendly, affordable, and provide instant results, allowing veterinarians to immediately treat heart issues. Owing to the benefits offered, POC ECG devices are anticipated to witness high adoption in the coming years, thereby boosting market growth.
   

Veterinary ECG Systems Market Analysis

Based on the product, the market is segmented into ECG systems and accessories and consumables. The ECG systems segment accounted for the highest market share and was valued at USD 91 million in 2025.
 

• ECG systems are a primary diagnostic tool for measuring the heart rates and rhythms of animals to detect arrhythmias and other cardiac conditions. Increasing diagnosis of arrhythmias, cardiomyopathies, and congenital heart disease complications among aged pets has driven segment growth.
   
• Moreover, growing concern among pet owners regarding heart problems and their readiness to spend on advanced diagnostic tests further enhance segment growth.
   
• Market growth is also supported by the high adoption of portable and wireless ECG systems that allow real-time monitoring of heart conditions in field and clinical settings.
   
• Furthermore, market players are developing innovative ECG systems to revolutionize the veterinary cardiac diagnostic sector. For instance, Bionet America Inc. is one of the pioneers in developing VEMO, a wearable ECG system for dogs and cats. Such initiatives will drive segmental growth.
   
• On the other hand, the accessories and consumables segment was valued at USD 18.9 million in 2025, driven by recurring demand for electrodes, leads, gels, and replacement components required for routine ECG procedures and equipment maintenance.
   

Based on the modality, the global veterinary ECG systems market is categorized into benchtop and handheld. The benchtop segment dominated the market with 57.3% market share in 2025.
 

• The benchtop segment held the largest market share because of its high adoption in the veterinary sector. These devices are traditional and the most widely used for measurement.
   
• Benchtop ECG systems allow multi-channel ECG recordings, which make it possible to provide precise cardiac evaluations for different types of animals. These systems become even more useful with the integration of other diagnostic equipment, such as digital imaging and laboratory information systems, as they improve workflow, efficiency, and clinical decision-making.
   
• These systems are designed for comprehensive monitoring, providing accurate and real-time data essential for diagnosing animal cardiac conditions. Their user-friendly interfaces and advanced features make them ideal for veterinary hospitals and clinics, where precise monitoring is critical.
   
• Furthermore, due to their robust nature, these systems are commonly used in high-case-load practices where complicated procedures such as arrhythmia detection and prolonged monitoring in critical care settings are required.
   
• The handheld segment, on the other hand, is anticipated to grow at a 7.5% CAGR over the forecast period, driven by increasing demand for portable point-of-care diagnostics, ease of use in field and ambulatory settings, and growing adoption among small veterinary clinics.
   

Based on the technology, the global veterinary ECG systems market is divided into digital and analog. The digital segment dominated the market in 2025 with a market share of 63.2% and is anticipated to witness growth at a CAGR of 7.2% over the forecast years.
 

• Due to ease of storage, real-time tracking, data recording, and integration with veterinary practice management software, veterinarians are preferring digital ECG systems. Digital ECG systems offer convenience and efficiency in veterinary practices, allowing for better patient monitoring and data management.
   
• Moreover, high adoption of telemedicine in veterinary healthcare has increased the demand for digital ECG systems that allow consultations and data sharing remotely.
   
• Also, the operational efficiency and diagnostic accuracy have been enhanced by the integration of AI and cloud-based storage into modern digital ECG systems.
   
• Thus, with the increasing population of pets, digitization of veterinary infrastructure, and advancement in ECG devices, it is projected that digital systems will maintain a strong market position for the coming years.
   

Based on the usage, the global veterinary ECG systems market is categorized into resting ECG and Holter ECG. The resting ECG segment dominated the market in 2025 and is expected to reach USD 111.4 million by 2035.
 

• Resting ECG is frequently employed in veterinary clinics and hospitals for the evaluation of rhythm disturbances, conduction anomalies, and other heart disorders in pets like dogs, cats, and horses.
   
• This modality is favored for its ease of use and effectiveness in clinical settings, allowing veterinarians to obtain rapid and accurate heart health assessments.
   
• The increasing incidence of heart diseases in pets, increasing ownership of pets, and greater awareness of pet owners regarding the cardiac health of their pets are also amplifying the adoption of resting ECG systems.
• Also, the availability of advanced portable, user-friendly resting ECG devices further enhances the segment growth.
   
• The usage of holter ECG in veterinary care is also growing owing to the increasing need for continuous ambulatory cardiac monitoring, improved detection of intermittent arrhythmias, and rising adoption of advanced cardiology diagnostics in companion animals.
   

Based on the animal type, the global veterinary ECG systems market is categorized into small companion animals and large animals. The small companion animal segment dominated the market in 2025 and is expected to witness growth at a CAGR of 7.2% over the analysis period. 
 

• The high population of small animals such as dogs and cats significantly increases the demand for veterinary ECG systems. As per a recent study published by the GlobalPET, there are over one billion animals kept as pets worldwide.
   
• As per Statista, in 2023, the dog population in Europe was approximately 106.36 million, an increase from around 104.34 million in the previous year. The cat population in Europe was measured at approximately 129.11 million in 2023. Thus, the sheer number of small companion animals, along with increased spending, is expected to propel the segmental growth.
   
• Similarly, there has been a significant increase in the incidence of various diseases among companion animals. According to data published in the MSD Veterinary Manual, more than 10% of pet animals examined by a veterinarian have some form of cardiovascular disease. This rising burden of chronic diseases in pets translates to greater demand for veterinary diagnostics, such as ECG.
   
• The large animal segment is also anticipated to witness growth at a CAGR of 6% due to the increasing emphasis on cardiac health monitoring in equine and livestock populations, rising investments in farm animal healthcare, and expanding use of portable ECG systems in field veterinary practice.
   

Based on the end use, the global veterinary ECG systems market is classified into veterinary hospitals and clinics, academic and research institutions, and other end users. In 2025, the veterinary hospitals and clinics segment held the highest market share and is expected to showcase significant growth at a CAGR of 7.1% between 2026 - 2035.
 

• The veterinary hospitals and clinics segment captures a major portion of the veterinary ECG systems industry due to the growing need for sophisticated diagnostic and monitoring devices in the animal health care sector.
   
• Further, these facilities form the first point of contact for pet owners with a large volume of animal visits, contributing to the high demand for veterinary ECG systems in these settings.
   
• Also, the presence of skilled veterinary professionals in veterinary hospitals and clinics increases the preference among pet owners.
   

North America Veterinary ECG Systems Market

The North America dominated the global veterinary ECG systems industry with a share of 37.9% in 2025.
 

• North America holds a high market share in the veterinary ECG market owing to its well-established veterinary healthcare infrastructure, high companion animal ownership, and strong pet healthcare expenditure.
   
• The region also benefits from the presence of leading market players, widespread adoption of advanced diagnostic technologies, and growing availability of specialty veterinary cardiology services, collectively supporting strong demand for veterinary ECG systems.
   

The U.S. veterinary ECG systems market was valued at USD 33.6 million and USD 34.9 million in 2022 and 2023, respectively. The market size reached USD 37.9 million in 2025, growing from USD 36.2 million in 2024.
 

• High rates of pet ownership in the country, coupled with the availability of advanced pet care services, drive the market growth. According to the 2021–2022 National Pet Owners Survey by the American Pet Products Association (APPA), 70% of the U.S. households owned at least one type of pet.
   
• Additionally, pet ownership has increased for both dogs and cats, with 51% of U.S. households (68 million) owning a dog and 37% of U.S. households (49 million) owning a cat.
   
• Further, the country also boasts a high population of livestock animals. For instance, there were 87.2 million head of cattle and calves on the U.S. farms as of January 2024.
   
• Such a high volume of companion and livestock animals in the country increases the demand for veterinary diagnostic devices.
   
• Additionally, rising expenditure on animal care and strong veterinary infrastructure increases the adoption of veterinary ECG systems.
   
• In addition, the presence of prominent market players and high veterinary expenditure are some of the factors responsible for the significant share.
   

Europe Veterinary ECG Systems Market

Europe market accounted for USD 28.9 million in 2025 and is anticipated to show lucrative growth over the forecast period.
 

• Rising animal adoption in the European region, coupled with increasing initiatives by various governments to improve animal healthcare, is anticipated to spur the market growth.
   

• Moreover, advancements in veterinary medical devices, with the frequent introduction of superior veterinary diagnostic products for accurate diagnosis, will boost the market in Europe.
• Also, the presence of highly equipped veterinary clinics and hospitals in Germany, the UK, and France further boosts the regional revenue.
   

Germany veterinary ECG systems market is anticipated to witness considerable growth over the analysis period.
 

• As of 2023, 45% of German households have a pet, and 14% of households have two pets or more. This totals approximately 34.3 million pets. Cats and dogs are the most popular house pets, with 25% of German households owning cats and 21% of households owning dogs.
   
• This rising adoption of pet animals, high awareness among pet owners, and surging expenditure on veterinary care are set to augment the veterinary ECG systems market in Germany.
   
• Further, the country’s well-established veterinary practices and research institutions, along with its emphasis on high-quality medical equipment, contribute to the widespread adoption of veterinary ECG systems technology.
   
• Additionally, Germany’s role as a hub for innovation in veterinary diagnostics further solidifies its position as a leader in the market, catering to both domestic and international demand for reliable and efficient veterinary diagnostics solutions.
   

Asia Pacific Veterinary ECG Systems Market

The Asia Pacific market demonstrates significant growth potential.
 

• The  Asia Pacific region is growing rapidly due to the rise in pet ownership, advancements in animal health awareness, and the improvement of veterinary care infrastructure.
   
• Countries such as China, India, and Japan are adopting animal diagnostic technology at a faster rate owing to the enhanced demand for better veterinary services and an increase in livestock management activities.
   
• Additionally, a rise in the number of veterinary clinics and hospitals, coupled with government policies aimed at animal health care contributes to the rapid growth of the market in the region.
   

China veterinary ECG systems market is predicted to grow significantly over the forecast period.
 

• In 2021, the number of urban dogs and cats in China reached 112.3 million – 54.3 million dogs and 58 million cats – an 11.4% increase compared to 2020. The increasing pet ownership and rising disposable income in the country, coupled with high expenditure on pet healthcare, will offer a lucrative market growth opportunity in the country.
   
• In addition, the rapidly expanding veterinary infrastructure in the country, such as veterinary hospitals and clinics, will further enhance the market growth.
   
• Additionally, improved collaboration between international and local companies increases competition for innovation and accessibility of products, thus further fostering the market growth.
   

Latin America Veterinary ECG Systems Market

Brazil is experiencing significant growth in the Latin America market due to the increasing demand for advanced diagnostic tools in veterinary care.
 

• Brazil has the third-largest pet population in the world, with 160 million pets, of which 60 million are dogs, 30 million cats, and 32 million pet-owning households.
   
• The country is also home to a large livestock population, with Brazil being the third-largest cattle producer and second-largest beef exporter in the world.
   
• Such a high animal volume, coupled with strong growth in veterinary expenditure, is anticipated to foster market growth.
   

Middle East and Africa Veterinary ECG Systems Market

The South Africa market is poised to witness substantial growth in the Middle East and Africa market during the forecast period.
 

• About 45% of adults in South Africa are pet owners, showcasing the country’s love for animals. Among these, 78% are dog owners, while only 36% own cats.
   
• Increasing pet ownership, rising disposable income, coupled with a rapidly expanding veterinary infrastructure, will offer lucrative market growth opportunities.
   
• In addition, rising government initiatives to boost animal welfare and support businesses in the veterinary industry aid in the market growth.
   
• Further, the market is also supported by investments and government spending aimed at improving the region’s veterinary healthcare infrastructure.
   

Veterinary ECG Systems Market Share

Competition in the veterinary ECG systems industry is marked by well-established companies, emerging firms, and local players fighting to capture a larger share of the market. Top 5 players such as IDEXX Laboratories, Dextronix, Contec Medical Systems, Antech Diagnostics (Mars Petcare), and Bionet America account for approximately 45.2% of the market. These key players focus on various strategies such as acquisitions, business expansion, and novel product launches to consolidate their market presence. Furthermore, the shift towards digital veterinary infrastructure is likely to improve the competition as digital systems offer superior diagnostic accuracy and faster processing times, in addition to better storage and sharing capabilities.
 

Additionally, there are several local players operating in the market that are boosting competition by providing affordable options. Local market participants from Asia-Pacific and Latin America are emerging with lower-cost alternatives to branded systems sold by international competitors.
 

Veterinary ECG Systems Market Companies

Some of the prominent players operating in the veterinary ECG systems industry include:
 

• Antech Diagnostics (Mars Petcare)
• Aspel
• Bionet America
• Contec Medical Systems
• Dextronix
• Dawei Veterinary Medical (Jiangsu)
• Eickemeyer Veterinary Equipment
• IDEXX Laboratories
• Narang Medical Limited
• New Gen Medical Systems
• Shenzhen Comen Medical Instruments
• Technocare Medisystems
• Vmed Technology
• VectraCor
   
• IDEXX Laboratories

IDEXX offers advanced diagnostic solutions for cardiac health assessment in animals. Their ECG systems integrate with broader veterinary diagnostic platforms, enabling seamless monitoring and analysis for veterinarians. IDEXX Cardiopet ECG System enables veterinarians to record and transmit ECG readings for expert interpretation by cardiologists, providing rapid and accurate cardiac assessments.
 

• Bionet America

Bionet America is a leading provider of veterinary ECG solutions, offering reliable and user-friendly devices for animal cardiac monitoring. The company’s vet ECG machine, Cardio7VET, is a top veterinary ECG solution known for its high-resolution display, automatic interpretation, and user-friendly interface
 

Veterinary ECG Systems Industry News

• In July 2024, Mars, Incorporated completed its previously announced acquisition of Cerba HealthCare’s ownership stake in Cerba Vet and ANTAGENE. Cerba Vet and ANTAGENE now complement the portfolio within Mars Petcare’s Science & Diagnostics division.
   
• In January 2024, SunTech launched the Vet40 surgical vital signs monitor for companion animals. The Vet40 combines SunTech’s non-invasive blood pressure, temperature, pulse oximetry (SpO2), electrocardiogram (ECG), and optional end-tidal carbon dioxide (ETCO2) and respiratory rate capabilities for monitoring before, during, and after a procedure. This helped expand the company’s product portfolio.
   
• In June 2023, Mars, Incorporated completed its acquisition of Heska Corporation, a global provider of advanced veterinary diagnostic and specialty products. This strategic move aims to enhance Mars Petcare's Science & Diagnostics division, broadening access to diagnostics and technology, accelerating research and development, and better serving veterinary professionals and pets worldwide.
   
• In March 2022, HACARUS Inc., specializing in lightweight and explainable AI, collaborated with DS Pharma Animal Health to introduce an ECG platform tailored for canines. This device measures and analyzes dogs' heart conditions, facilitating early detection of cardiac diseases, which are a leading cause of canine mortality.
   
• In August 2020, Bionet America, Inc. introduced VEMO, a wearable ECG system for dogs and cats. This innovative device offers wireless, continuous monitoring of ECG, heart rate, and respiration rate, enhancing veterinary care by simplifying workflows and providing real-time data with alarm notifications.
   

The veterinary ECG systems market research report includes in-depth coverage of the industry with estimates and forecast in terms of revenue in USD Million from 2022 - 2035 for the following segments:

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Market, By Product

• ECG systems 
• Accessories and consumables                 

Market, By Modality

• Handheld
• Benchtop

Market, By Technology

• Digital
• Analog

Market, By Usage

• Resting ECG
• Holter ECG

Market, By Animal Type

• Small companion animals   
  • Dogs
  • Cats
  • Other small companion animals
• Large animals          
  • Horses
  • Cattle
  • Swine
  • Sheep & goats
  • Other large animals

Market, By End Use

• Veterinary hospitals and clinics
• Academic and research institutions
• Other end users

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Spain
  • Italy
  • Netherlands
• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea

• Latin America
  • Brazil
  • Mexico
  • Argentina

• Middle East and Africa
  • Saudi Arabia
  • South Africa
  • UAE