Vaginal Rejuvenation Market Analysis

Vaginal Rejuvenation Market Analysis

Labioplasty segment size was more than USD 389 million in 2019 owing to the rising number of women across the globe opting for labioplasty to minimise pain or to enhance the aesthetic appearance of their genital area. majority women seeking for labioplasty procedure is due to the psychological distress by the appearance of the vulva, influencing the market growth trends. Moreover, rising awareness about the labioplasty procedures among those suffering from labia pain, irritation and uncomfortable intercourse seek for the labioplasties, fostering the segment growth.

The hospitals segment held more than 40% market share in 2019 owing to availability of skilled healthcare professionals along with post-surgical support, advanced care, and recovery procedure. Several of the vaginal rejuvenation procedures are performed at the hospitals.
 

U.S. vaginal rejuvenation market valuation was over USD 183 million in 2019 led by growing awareness of the vaginal rejuvenation procedures across the country. The other attributes contributing to the rise in vaginal rejuvenation surgery in the country are changing grooming practices, retouched images of genitalia on social media, and a distorted view of normal genitalia.
 

Germany market dominated the European region and accounted for largest revenue of USD 53 million in 2019 attributed to rising number of surgeons in the country, growing awareness pertaining to the availability of treatment for vaginal laxity and several other vaginal surgeries across the country. Furthermore, growing commercialization and marketing of vaginal rejuvenation treatment across the country is fostering the overall market growth.