U.S. Equine Imaging Services Market Analysis

U.S. Equine Imaging Services Market Analysis

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Based on imaging modality, the market is segmented into X-rays, ultrasound, MRI scans, nuclear imaging systems, CT scans, and other imaging modalities. The X-rays segment dominated the market with USD 96.2 million revenue in 2023.
 

• The significant growth of the X-ray segment is driven by the rising demand for equine diagnostic services and increased awareness of horse care in the U.S.
   
• X-rays, or radiography, are among the most commonly used diagnostic tools in equine imaging, offering a non-invasive method to evaluate bone structure, joint health, and certain soft tissue conditions in horses.
   
• This diagnostic modality is particularly useful for identifying fractures, osteoarthritis, and bone-related abnormalities.
   
• Its affordability, ease of use, and relatively quick results make it a preferred tool in most equine practices.
   

Based on application, the U.S. equine imaging services market is classified into orthopedics, oncology, cardiology, neurology, and other applications. The orthopedics segment held the highest market share with 40.2% in 2023.
 

• Advanced imaging modalities, including X-rays, MRI, CT scans, and ultrasound, are frequently utilized to diagnose orthopedic issues. X-rays serve as the primary diagnostic tool for bone-related problems, such as fractures, osteoarthritis, and joint degeneration.
   
• As equestrian sports continue to grow, the demand for high-quality orthopedic care for horses is rising, necessitating the use of advanced imaging for early detection and treatment planning.
   
• Furthermore, the increasing prevalence of orthopedic conditions in horses is projected to create a favorable environment for segment growth. For instance, a 2024 study by Mad Barn found developmental orthopedic disease in an estimated 66% of Standardbreds, Warmbloods, and Thoroughbred foals.
   
• Collectively, these factors are expected to drive growth within this segment throughout the forecast period.
   

South Atlantic equine imaging services market witnessed significant revenue growth and was valued at USD 44.9 million in 2023 and is projected to sustain a CAGR of 4.5% between 2024 and 2032.
 

• The Southeastern zone, encompassing states like Florida, Georgia, North Carolina, South Carolina, and Virginia, is anticipated to experience robust growth in the equine imaging services market, driven by its thriving equestrian industry. Florida stands out as a hub for horse racing, show jumping, and dressage, hosting high-profile events such as the Winter Equestrian Festival in Wellington.
   
• Moreover, the increasing number of veterinary clinics and hospitals offering specialized equine services in states like Florida and North Carolina is fueling the adoption of advanced imaging technologies.
   
• For instance, in April 2023, NC State Veterinary Hospital introduced a standing CT scanner, allowing equine patients to be scanned without the need for general anesthesia. This innovation enhances safety by reducing anesthesia risks and provides detailed 3D imaging, particularly useful for head and neck conditions.
   

West south central zone is estimated to register a significant CAGR during the forecast period.
 

• This zone, including Texas, Oklahoma, Arkansas, and Louisiana, is expected to witness substantial growth in equine imaging services, driven by its vibrant horse industry.
   
• Texas hosts a large number of horse owners, breeding farms, and equestrian facilities, making it a central hub for equine activities such as rodeos, ranching, and competitive events like barrel racing and cutting.
   
• According to data published by Texas A&M AgriLife's digital magazine in 2024, an estimated 30.48% of households in Texas include horse enthusiasts. Additionally, approximately 252,326 horses in Texas are used for recreational purposes.