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Daimler AG and Volvo Group hold a significant market share in the tour buses industry. Daimler AG embraces digitalization and connectivity solutions to enhance the functionality and value proposition of its tour buses. The company integrates advanced onboard technologies, such as digital displays, multimedia entertainment systems, and telematics platforms (e.g., Mercedes PRO Connect), to provide passengers with a seamless and immersive travel experience while enabling operators to optimize fleet management and performance monitoring.
Volvo Buses focuses on innovation and technological advancement to differentiate its products and stay competitive in the market. The company invests in research and development to introduce new features, such as advanced safety systems, eco-friendly drivetrains (e.g., electric and hybrid propulsion), and connectivity solutions enhancing the value proposition for customers.
Major players operating in the market are: