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A prominent trend is the increasing consumer awareness of the significance of thiamine in maintaining optimal health. This heightened awareness is driving the demand for thiamine-enriched products, including dietary supplements and fortified foods, as individuals seek to address nutritional gaps in their diets.
Moreover, the market is experiencing a surge in research and development activities focused on enhancing thiamine formulations, leading to innovations that cater to diverse consumer needs. Another notable trend is the integration of thiamine into functional foods and beverages, aligning with the broader shift toward wellness-oriented and functional nutrition. Manufacturers are leveraging the versatility of thiamine to enhance the nutritional profile of various products, including cereals, energy drinks, and snacks.