Textile Home Decor Market - By Product (Bedroom Linen, Bathroom Linen, Carpets and Floor Coverings, Kitchen Linen, Curtains, and Drapes), By Material, By Price Range, By Distribution Channel, By Region & Forecast 2024 – 2032

Textile Home Decor Market Size

Textile Home Decor Market was valued at USD 85 billion in 2023 and is anticipated to register a CAGR of over 5.4% between 2024 & 2032. Textile home decor refers to the use of textiles, such as fabrics and fibers, to enhance the aesthetic appeal and functionality of interior spaces. This encompasses a wide range of items including curtains, drapes, upholstery, rugs, carpets, cushions, throws, table linens, and bedding.
 

Textiles are chosen not only for their visual appeal but also for their texture, durability, and ability to contribute to the comfort and ambiance of a room. They play a significant role in defining the style and atmosphere of a space, whether it's a cozy and inviting living room, a serene bedroom retreat, or a vibrant dining area. With a growing emphasis on eco-friendly living, there's a rising demand for textiles made from sustainable materials such as organic cotton, bamboo, hemp, and linen. Consumers are also drawn to recycled or upcycled fabrics to reduce waste and environmental impact. This growth is driven by increasing Urbanization and rapidly changing lifestyle. As more individuals move to urban areas, there is a growing desire for aesthetically pleasing and comfortable living places.

Additionally, the shift in consumer lifestyles, including a growing taste for personalized and unique living surroundings, is driving demand for novel textile home décor products. Consumers are increasingly looking for things that reflect their personality and preferences, which is boosting the need for customizable and specialty home textiles. In addition to this, there’s growing awareness for environmental sustainability and ethical sourcing procedures which is increasing demand for eco-friendly textile home décor products. Consumers are looking for items created from organic and recycled materials, as well as those manufactured using sustainable manufacturing procedures.
 

Textile home décor products compete with synthetic fabrics, plastics, and ceramics. These materials may provide comparable functionality and aesthetic appeal at a cheaper cost, providing a challenge to the growth of the textile home décor sector. Furthermore, the textile home décor market is greatly influenced by changing fashion trends and customer tastes, which can be extremely cyclical and unpredictable. Rapid changes in design aesthetics and colour preferences can render existing inventory obsolete and need frequent product refresh cycles, creating inventory management and product development issues for market development.
 

Textile Home Decor Market Trends

Mixing different textures is a key trend in textile home décor, adding depth and tactile appeal to interior. Combining smooth fabrics with textured weaves, plush materials with rougher textures, and shiny surfaces with matte finishes provides visual and sensory interest to upholstery, bedding, and soft furnishings, improving the overall appearance of a space. Textile home décor products that serve various functions are in high demand because of changing lifestyles and the growing importance of multifunctional living spaces. Versatile textile home décor products such as modular sofas, convertible bedding, and storage ottomans with built-in usefulness maximize space while adapting to changing needs. With an increased focus on practicality and functionality, performance fabrics are becoming increasingly sought after for their stain-resistant, fade-resistant, and easy-to-clean properties. These textiles are especially popular in high-traffic areas or homes with pets and children.
 

Textile Home Decor Market Analysis

Based on product type, the textile home decor industry can be divided into bedroom linen, bathroom linen, carpets and floor coverings, kitchen linen, curtains, and drapes. The bedroom linen segment dominates the market, accounting for USD 50 billion in 2023 and expected to reach USD 85.83 billion by 2032. Traditional blankets in this category often use soft-twist yarns for filling and higher-twist yarns for warp. These yarns are made of wool, acrylic, polyester, or a combination of these Fibers, with nylon-based blends also being used. The fabric is carefully napped to provide a rich, soft surface texture. Thermal blankets, on the other hand, are made from lightweight open knitted fabrics or woven in specialized patterns such as the honeycomb design, providing both warmth and breathability.
 

Based on material, the textile home decor market is categorized into polyester, cotton, silk, wool, others. In 2023, the polyester segment accounted for a market share of about 39% and expected reach 40% by 2032. Polyester, known for its resilience and durability, is a popular material for a variety of products such as beds, drapes, and upholstery. Its simplicity of care adds to its popularity, as polyester textiles are wrinkle and shrink resistant and can be washed and dried in washing machines. Furthermore, unlike certain natural fibres, polyester is less likely to hold allergens like dust mites, making it an excellent alternative for those with allergies.
 

Based on distribution channel, the market is categorized into online and offline. In 2023, the offline segment accounted for a market share of about 79%. The rapid increase of urbanization, as well as the construction of supermarkets and hypermarkets, were critical in extending their reach to a larger consumer base, consequently strengthening offline distribution channels around the world. Major manufacturers in the market have demonstrated a strong preference for selling their products through offline channels, which has fuelled the expansion of this distribution channel sector.
 

Asia Pacific dominated the global textile home decor market, generating USD 28 billion in 2023. Many countries in the APAC region have a rich tradition of textile craftsmanship and production. This cultural heritage has enabled the region to develop expertise in textile manufacturing techniques, designs, and patterns, which appeal to both domestic and international markets. APAC, particularly countries like China, India, and Bangladesh, is a major manufacturing hub for textiles. These countries have abundant raw materials, skilled labour, and relatively lower production costs, making them attractive destinations for textile production. APAC has experienced rapid urbanization and economic growth in recent decades. As disposable incomes rise and lifestyles evolve, there is an increasing demand for home decor products, including textiles, to furnish and decorate homes.
 

Textile Home Decor Market Share

In 2023, dominant market players including Anthropologie, Bed Bath & Beyond, Crate and Barrel, Ethan Allen, H&M Home collectively held a substantial 10%-15% market share. The market is highly fragmented. These industry leaders are actively engaged in strategic initiatives, such as mergers & acquisitions, facility expansions, and partnerships, to broaden their product portfolios, reach a wider customer base, and strengthen their market presence. These companies continuously invest in research & development to improve their products and incorporate new technologies, allowing them to stay ahead of the competition.
 

Textile Home Decor Market Companies

Some of the key players profiled in the textile home decor industry report include:

• Anthropologie
• Bed Bath & Beyond
• Crate and Barrel
• Ethan Allen
• H&M Home
• HomeGoods
• IKEA
• Pier 1 Imports
• Pottery Barn
• Target Corporation
• Urban Outfitters
• Wayfair
• West Elm
• Williams-Sonoma Home
• Zara Home
   

Textile Home Decor Industry News

• In March 2023, Ashley Furniture inaugurated a new Home Store outlet in Denpasar, Indonesia, offering a diverse range of stylish home furnishings at competitive prices. These strategic initiatives underscore Ashley Furniture's dedication and proactive efforts within the home furniture market, ultimately influencing the expansion of the Home Decor Furnishing market.
   
• In January 2023, Mannington Mills, Inc. introduced its latest residential collections, featuring broadloom carpets designed for enhanced comfort in all living spaces. This launch not only broadened Mannington Mills' footprint in the flooring segment but also contributed to its overall market share growth in the Home Decor Furnishing market.
   
• In January 2023, BKS Textiles, an Indian-based home textile brand, revealed its intention to introduce the eco-conscious bedding line 'Ekoscious.' This collection incorporates a variety of sustainable materials, including cotton, hemp, linen, bamboo, recycled polyester, and Tencel.
   
• In December 2022, Milan-based textile company Gruppo Piacenza SpA completed the acquisition of Arte Tessile Snc, a specialized brand renowned for its expertise in patternmaking for jacquard and raschel textiles. These fabrics are commonly utilized in the production of net curtains, table covers, and outerwear garments.
   

The textile home decor market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) and volume (Kilo Tons) from 2018 to 2032, for the following segments:

Click here to Buy Section of this Report

 Market, By Product Type

• Bedroom Linen
• Bathroom Linen
• Carpets and Floor Coverings
• Kitchen Linen
• Curtains and Drapes

Market, By Material

• Polyester
• Cotton
• Silk
• Wool
• Others

Market, By Price range

• High
• Medium
• low

Market, By Distribution Channel

• Offline
  • Supermarket/Hypermarket
  • Specialty Stores
  • Others
• Online

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
  • Rest of North America
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Malaysia
  • Indonesia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• MEA
  • Saudi Arabia
  • UAE
  • South Africa
  • Rest of MEA