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Text to Video AI Market size was valued at USD 122.5 million in 2022 and is anticipated to witness over 35% CAGR between 2023 and 2032, attributed to the growing adoption of video content tools by businesses and institutions for marketing purposes.attributed to the growing adoption of video content tools by businesses and institutions for marketing purposes.
Video content helps in increasing website traffic, enhance search engine rankings and increase the conversion rates. Businesses are incorporating videos into their marketing strategy to stay ahead of competition and cater to the ever-changing demands of their audience. Businesses are using video content majorly for explaining their products on their websites.
Report Attribute | Details |
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Base Year: | 2022 |
Text to Video AI Market Size in 2022: | USD 122.5 Million |
Forecast Period: | 2023 to 2032 |
Forecast Period 2023 to 2032 CAGR: | 35% |
2032 Value Projection: | USD 2 Billion |
Historical Data for: | 2018 to 2022 |
No. of Pages: | 200 |
Tables, Charts & Figures: | 373 |
Segments covered: | Component, Deployment, Organization Size, Application, End-User |
Growth Drivers: |
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Pitfalls & Challenges: |
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The major factor restraining the growth of the market is the high computing costs of text-to-video AI software. The software needs a huge amount of computing power and has very high computation costs which makes training very unaffordable. The software uses a large amount of data to train, and only large enterprises can build this type of software.
The services segment accounted for 35% of text-to-video AI market share in 2022. The text-to-video service offers a wide variety of stock films and free music which helps in the quick and simple creation of attractive videos. The services save time of artists with the use of human faces and voiceovers and the AI-powered video generator can easily identify stock videos that can fit with the content.
The text-to-video AI market from large enterprises segment held over 65% revenue share in 2022 and achieved a market value of over USD 50 million. Large enterprises are increasingly integrating text-to-video AI solutions & services to manage their large number of dispersed devices. Also, large enterprises are investing heavily in technological competence and business instruments to increase their market share and revenue.
The text-to-video AI market from education segment was reached USD 20 million in 2022 and will cross USD 350 million by 2032. The text-to-video AI solutions help users to efficiently make videos from any data and information. The AI text-to-video tools help in making videos from tales, new articles, lessons, and articles. Also, the proliferation of new technologies including AR, VR, wireless connectivity has made learning no longer limited to the classroom and offer learners the freedom to take way they want to learn.
The Asia Pacific text-to-video AI market size is poised to observe around 40% CAGR during the forecast period, owing to the expanding e-commerce sector in the region which has enhanced the competition in the retail markets and increased customer options. Also, the presence of strong internet penetration and increasing inclination towards online shopping in driving the e-commerce business in the region. Companies operating in the market are using exclusive advertising strategies to increase their customer base and are using text-to-video advertising.
The major companies operating in the text-to-video AI market include
Companies operating in the market are forming strategic partnerships and collaborations to develop innovative text-to-video AI solutions to increase their revenue share. The companies are also focused on expanding their market presence through strategic partnerships.
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Market, By Component
Market, By Deployment
Market, By Organization size
Market, By Application
The above information has been provided for the following regions and countries: