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SVOD Market Size

  • Report ID: GMI10072
  • Published Date: Jul 2024
  • Report Format: PDF

SVOD Market Size

SVOD Market size was valued at USD 151.9 billion in 2023 and is estimated to register a CAGR of over 11% between 2024 and 2032. Video on Demand (VoD) services and solutions have revolutionized a number of sectors and geographical areas by offering unparalleled chances for audience engagement, revenue, and content distribution.

 

VoD platforms have completely transformed the way that people access and use media in the entertainment industry by making it possible to watch movies, TV series, and other types of entertainment on demand. This change enables businesses to efficiently reach audiences throughout the world by distributing their material straight to viewers, eschewing traditional broadcast channels. Furthermore, VoD services give content producers insightful knowledge about the tastes and actions of their audience, allowing for customized experiences and recommendations for relevant content.
 

VoD technology is being used at educational institutions as it provides easy access to training materials, lectures, and instructional resources. For instance, in February 2024, Netflix announced that Expedia Group will be its first global advertising partner to activate a multi-market campaign on the streamer's ad-supported plan throughout 2024. Through this partnership, Expedia Group accelerated its international expansion while also reinforcing Netflix's multi-country advertising offerings to marketers and members.
 

High production and content licensing costs, together with digital piracy, are major obstacles in the SVOD sector. Popular content licensing is costly, and producing original programming demands large financial outlays that put a strain on finances. Digital piracy reduces income and diminishes the value of Subscription Video-on-demand (SVOD) services as users obtain content illegally. Legal and security procedures are needed to stop piracy. Platforms and producers are impacted by these problems, which have an effect on revenue and the capacity to invest in fresh content. SVOD providers tackle these issues with exclusive content, sophisticated Digital Rights Management (DRM), litigation, and user education to safeguard their investments and maintain steady growth.

Authors: Preeti Wadhwani

Frequently Asked Questions (FAQ) :

SVOD market size was USD 151.9 billion in 2023 and is expected to register over 11% CAGR from 2024-2032 due to offering unparalleled chances for audience engagement, revenue, and content distribution worldwide.

SVOD industry from the general entertainment segment is expected to exceed USD 200 billion by 2032 due to popular films, TV series, reality TV, and family-friendly content, all being examples of general entertainment content that appeals to a wide range of audiences.

North America SVOD industry held over 41% share in 2023 and is expected to register a commendable CAGR from 2024-2032 due to high rate of internet adoption and a strong infrastructure, making streaming services widely accessible in the region.

Amazon Prime Video, Apple TV+, DAZN, Discovery+, Disney+, ESPN+, HBO Max, Hulu, Netflix, and Peacock, are some of the major SVOD companies worldwide.

SVOD Market Scope

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Premium Report Details

  • Base Year: 2023
  • Companies covered: 20
  • Tables & Figures: 300
  • Countries covered: 24
  • Pages: 260
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