Stand-up Pouches Market - By Form (Round Bottom, Rollstock, K-Style, Plow/Folded Bottom, Flat bottom), By Type, By Closure Type, By Material Type, By Application & Forecast, 2024 – 2032

Stand-up Pouches Market Size

Stand-up Pouches Market was valued at USD 26.6 billion in 2023 and is anticipated to grow at a CAGR of over 5% between 2024 & 2032.
 

The increasing trend of stand-up pouches is driven by the growing consumption of food items on-the-go consumption, thereby necessitating the development & deployment of stand-up pouches in the market. There has been a shift from cans to flexible packages with consumers demanding pouches containing zipper-like features, enabling them to view the product from inside. The rising disposable incomes and the concerns pertaining to health are generating a demand for convenient shelf-stable package food options. This trend is also witnessing growth in liquid items encompassing food and non-food products such as liquid detergents.
 

For instance, in January 2024, The API Group and its subsidiary Accredo Packaging, a manufacturer of more sustainable packaging solutions in the food & consumer products markets, collaborated with the Fresh-Lock team at Presto Products, a business of Reynolds Consumer Products, introducing a first-of-its-kind flexible stand-up pouch utilizing over 50% Post-Consumer Recycled (PCR) content fit for food packaging.
 

There has been an increment in the use of lightweight stand-up pouches among consumers seeking convenient options of portable packaging solutions. For branding and labeling purposes, organizations need extra space which the stand-up pouches provide significantly as compared to rigid packaging. Manufacturers are responding by investing in advanced materials and production techniques to create pouches that offer superior durability without adding unnecessary weight. The investments in the stand-up pouches are revealing the importance of the flexible packaging and many manufacturers are working on mono material film layer to improve the barrier protection against moisture and oxygen causing potential damage to food items.
 

The stand-up pouches have been integrated into various products categories but there are significant challenges in its manufacturing process, which need to be tackled. Material engineering & selection holds importance as it decides the level of barrier against moisture and other elements such as light and oxygen, which when exposed to will deteriorate the product. Different pouches for various products require different layers of films based on the strength, durability, and heat resistance the pouch needs to adhere with. Adding zippers, spouts, and tear notches adds extra complexity in its manufacturing process.
 

Stand-up Pouches Market Trends

The rising concerns toward reducing the carbon footprint and shifts toward sustainability are creating a demand for packaging solutions, which can reduce the burden on the environment. The increased usage of plastics needs to be addressed owing to their mounting environmental impacts. Organizations are joining forces to develop forms, such as pouches, zippers, and certain films, to act as barriers from light and moisture, which can be reused for various purposes instead of using plastics bottles.
 

For instance, in February 2022, companies, such as Mondi and Henkel, are assisting consumers to wash dishes more sustainably with the new reuse packaging concept. Companies collaborated to develop flexible pouches to address the issue of plastic bottles used for hand dishwashing. The global demand to increase reusability and reducing fossil-based plastics is significantly getting importance and through the flexible pouches developed, Henkel is set to achieve the sustainability targets of accomplishing 100% recyclable packaging solutions.
 

The increasing demand for eco-friendly packages is acting as a promoter in various food and beverages departments. To configure the circular economy and the aim to improve the recyclability of the stand-up pouches, companies are increasingly investing in mono materials for developing packaging solutions. Engineering advancements have led to packaging solutions that are heat & light resistant while remaining lightweight, thereby reducing transportation weight.
 

For instance, in August 2023, Mondi Group collaborated with Fressnapf to switch its packaging to a new range of premium mono-material recyclable solutions using process color printing technology. These mono-material packaging solutions provide strong barrier properties providing protection from moisture, fat, and odor, and are strong and flexible to pack & store.
 

Stand-up Pouches Market Analysis

Based on closure type, the market is segmented into zipper, spout, tear notch, flip top, and others. The flip top segment represents the fastest growing segment, with a CAGR of over 10% between 2024 & 2032.
 

• With the fast-moving life, flip top packages are widely accepted as it provides convenience to consumers in handling even with one hand. With the focus to reduce wastage of the products, flip top serves the purpose of easy closing of the pouch and maintain the freshness of items. It also enhances consumer appeal with its aesthetics values, creating a strong brand identity for the product.
   
• The flip top offers a controlled dispensing of the products, and its availability for different food & beverages is significantly impacting the mindset of manufacturers, promoting them to produce packages with flip tops. This user-friendly design enables various sectors, such as e-commerce, to shift to flip top as it provides durability, making it a preferred choice.

Based on the material type, the stand-up pouches market is segmented into plastic, metalized films, paper, and bioplastic. The plastic segment dominated the market in 2023 and is expected to reach over USD 20 billion by 2032.
 

• The adaptability to different kinds of products is making the plastic segment popular among the users. Plastics offers higher flexibility in terms of design, allowing for the making of different shapes as well as adding features such as transparent windows, handles, and spouts. This attracts consumers with the appearance of the product, and the ability to view the product from inside.
   
• The superior barrier properties of plastics restrict contact with light, moisture, and oxygen which prolongs the shelf life of perishable goods. Also, through technological advancements and innovations, plastics are now also addressing environmental concerns by making plastics pouches more sustainable.

The stand-up pouches market is experiencing an unprecedented growth in Asia Pacific and is expected to reach USD 15 billion by 2032. To cater to the increasing demand for packaged foods and other on-the-go items, there is also an increase in making of certain pouches with film layer and barrier potential in countries including India, China, and Japan, and regions around Asia Pacific. The rapid urbanization taking place in these regions has also altered the consumer lifestyle & consumption patterns, increasing the demand for packaged food & beverages. Countries including India is moving from a position of scarcity to surplus in terms of food production, presenting wider opportunities for increasing food packaging levels. Shopping through online mode brings the right opportunities for the packaging industry to provide sustainable solutions in Southeast Asian countries. The trend leads to the growing usage of stand-up pouches equipped with zippers, spouts, and flip tops.
 

For maintaining the product freshness and protecting it from oxygen and light, there are significant advancements for the development of sustainable packaging solutions in North America. The companies are working together to produce alternatives for packaging solutions which are appealing to consumers and are sustainable in nature. For instance, in February 2024, Amcor Plc collaborated with Stonyfield Organic and Cheer Pack North America, which handles the manufacturing of spouted pouch packaging and launched the first all-polyethylene (PE) spouted pouch. The collaboration aims toward sustainability and innovating a first-to-market solution, providing a sustainable package without compromise on performance.
 

Stand-up Pouches Market Share

Amcor Group GmbH and Mondi Group together held over 12% share of the stand-up pouches industry in 2023. Amcor Group GmbH is proficient in developing and producing responsible packaging solutions for various food, beverage, pharmaceutical, medical, home & personal care, and other related products. The company carries deep expertise and ensures the best packaging design for the various sectors based on the requirements.
 

Mondi Group has operations in over 30 countries, and it specializes in packaging solutions providing flexible bags as a cost-effective solution and recyclable packaging. It focuses on creating innovative sustainable solutions, thereby contributing to a better world. Mondi’s employees work across 100 production sites, developing solutions that are highly efficient in the barrier factors to protect goods.
 

Stand-up Pouches Market Companies

Major players operating in the stand-up pouches industry are:

• Amcor Plc
• Mondi Group
• Berry Global Inc.
• Smurfit Kappa Group
• Sealed Air Corporation
• Sonoco Products Company
   

Stand-up Pouches Industry News

• In March 2023, TotalEnergies and COLINES partnered to create unlaminated recyclable packaging, contributing to resource efficiency utilization. The partners have developed a full PE recyclable unlaminated stand-up pouch, allowing to decrease the packaging thickness. The Machine Direction Orientation (MDO) film has been produced on the COLINES cast line Polycast as well as the MDO line, allowing asymmetrical structure (low density sealing layer on one side, high density stiff layer on the other side.
   
• In April 2021, ProAmpac, launched its unique ProActive PCR Retort pouches. These pouches are coupled with the Recycle Ready Retort RT-3000. ProActive PCR Retort pouches reduced the use of virgin resins and included high amounts of PCR while delivering the same packaging performance and filling line efficiency.
   

The stand-up pouches market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD million) from 2024 to 2032, for the following segments:

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Market, By Form

• Round bottom
• Rollstock
• K-style
• Plow/folded bottom
• Flat bottom
• Others

Market, By Type

• Aseptic stand-up pouches
• Retort stand-up pouches
• Standard stand-up pouches
• Hot-filled stand-up pouches

Market, By Closure Type

• Zipper
• Spout
• Tear Notch
• Flip Top
• Others

Market, By Material Type

• Plastic
• Metalized films
• Paper
• Bioplastic

Market, By Application

• Food & beverages
• Cosmetics & personal care
• Household products
• Healthcare
• Agricultural products
• Other industrial applications

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • ANZ
  • Rest of Asia Pacific 
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• MEA
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of MEA