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The South African stationery products industry is seeing significant trends due to changing consumer needs and societal shifts. One key trend is the integration of technology into traditional stationery. As digital tools become more common in education and work, the demand for smart stationery is rising. Products like digital notebooks, smart pens, and hybrid planners are becoming popular. These items appeal to tech-savvy consumers who enjoy digital convenience and the tactile experience of writing. Manufacturers are innovating their product lines to include these technologies, increasing the utility and appeal of stationery products.