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The snail beauty products market is moderately fragmented due to the presence of local and global players. In 2023, the key players, such as Amorepacific US, Inc., Benton, COSRX, Kose Corporation, Mizon Co. Ltd., and TianDe Rheinland Halabis GmBh, captured about 18-22% of the market share. These players are often involved in setting new trends in the skincare industry, launching campaigns through social media and introducing new product formulations, which increases their customer base and enhances brand loyalty.
Major players operating in the snail beauty products industry are: