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The scope of simulation software is likely to expand into new application areas beyond traditional domains like engineering and manufacturing. Industries such as healthcare, logistics, finance, and entertainment are increasingly recognizing the benefits of simulation for optimizing processes, improving outcomes, and reducing risks. For instance, in March 2024, Mars, renowned for brands like M&M’s and Snickers, collaborated with engineering software leader Ansys to develop simulation software for packaging. This innovative approach enables virtual testing and prototyping, initially focusing on its Snacking range. By employing multi-physics simulation technology, Mars gains comprehensive insights into packaging production phases, including wrapping and drop tests. Researchers report significant reductions in development time (up to 40%) and plastic usage for testing (approx. 246 tons). This investment aligns with Mars's commitment to achieving 100% reusable, recyclable, or compostable packaging for its products.