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Sanitary Pads Market Share

Report ID: GMI6213
Published Date: Jul 2023
Report Format: PDF

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Sanitary Pads Market Share

Some of the eminent market participants operating in the sanitary pads market include:

Johnson & Johnson
Procter & Gamble
Kimberly-Clark
Unicharm Corporation
Unilever plc.
Edgewell Personal Care
Premier FMCG (Lil-lets UK Limited)
Ontex
Kao corporation
first quality enterprises
Hengan international
Cora

These market players are undertaking several growth strategies including partnerships, collaborations, acquisitions & mergers, and new type development & launches to strengthen their product portfolio as well as gain a competitive edge over others.

Authors: Mariam Faizullabhoy , Pratiksha Kamthe

Frequently Asked Questions (FAQ) :

The market size of sanitary pads was valued at USD 19.7 billion in 2023 and will account for USD 28 billion by 2032, owing to rapid urbanization and growing literacy rate among women.

The retail pharmacy segment reached around 35% of the sanitary pads industry share in 2022 and will continue similar trend attributable to customers' convenience, accessibility, trust, professional guidance, and confidentiality.

The U.S. market for sanitary pads accounted for USD 3.4 billion in 2022 and will record robust growth through 2032, backed by the increase in awareness and education surrounding menstrual hygiene.

Johnson & Johnson, Procter & Gamble, Kimberly-Clark, Unicharm Corporation, Unilever plc., Edgewell Personal Care, Premier FMCG (Lil-lets UK Limited), Ontex, Kao corporation, first quality enterprises, Hengan international, Cora, among others.