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Ready-to-Drink (RTD) Beauty Beverage Market Size

Report ID: GMI9613
Published Date: May 2024
Report Format: PDF

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RTD-Beauty Beverage Market Size

RTD-Beauty Beverage Market size was valued at USD 1.96 billion in 2023 and is anticipated to register a CAGR of 7.2% between 2024 and 2032. The growth can be attributed to the growing consumer awareness of health & wellness and the increasing demand for convenience. RTD beauty beverages improve skin, hair, nails, and overall health. These beverages contain functional components such as vitamins, marine collagen, peptides, hyaluronic acids, and biotin. Their ease of consumption makes them ideal for regular living routines, making them a popular choice among busy customers.

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Furthermore, celebrities and influencers' endorsements help promote RTD beauty beverages. Influencers frequently share their beauty routines, which include drinking these beverages, with their followers, thereby increasing awareness and product demand. For example, Kourtney Kardashian, a reality TV personality, promotes Pearla Beauty Collagen through her social media accounts. Pearla Beauty Collagen is a beverage designed to improve skin hydration, elasticity, and smoothness.

RTD-Beauty Beverage Market Report Attributes
Report Attribute	Details
Base Year:	2023
RTD-Beauty Beverage Market Size in 2023:	USD 1.96 Billion
Forecast Period:	2024 – 2032
Forecast Period 2024 – 2032 CAGR:	7.2%
2024 – 2032 Value Projection:	USD 3.64 Billion
Historical Data for:	2021 – 2023
No. of Pages:	270
Tables, Charts & Figures:	503
Segments covered:	Product Type, Category, Price Range, Packaging, Application Distribution Channel, Region
Growth Drivers:	Growing awareness of beauty from within Increasing demand for convenience Short shelf life
Pitfalls & Challenges:	Health and regulatory concerns

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Many RTD beverages have a limited shelf life and are perishable, particularly those made with natural ingredients or without preservatives. This can result in product damage, waste, and the need for efficient logistics and distribution to ensure freshness.

Authors: Kiran Pulidindi , Kunal Ahuja

Frequently Asked Questions (FAQ) :

The market size of ready-to-drink (RTD) beauty beverage reached USD 1.96 billion in 2023 and is set to witness 7.2% CAGR between 2024 and 2032, attributed to the growing consumer awareness of health & wellness along with the increasing demand for convenience.

The collagen-infused beverages segment was valued at USD 535.7 million in 2023 and is expected to reach USD 1.04 billion 2032, as they support skin health, minimize signs of aging, and stimulate collagen synthesis.

Asia Pacific market size dominated around USD 774.8 million in 2023 and is expected reach USD 1.47 billion by 2032, owing to the growing popularity of J-beauty & K-beauty products and the availability of many brands.

Bed Babe, Dose & Co., DSG Consumer Partners (Nutrova), Forever Beaumore, Isagenix, Life Vantage (TrueScience), Moon Juice, Nestle (Vital Proteins), Prettytasty, Revive Collagen, Shiseido, Skin Woof London, Starbucks Corporation, SUPERSONIC, and The Coca-Cola Company among others.