Quercetin Market Size - By Product (Liquid, Powder), By Nature (Organic, Inorganic), By End-User (Food & Beverage Industry, Dietary Supplement, Pharmaceutical, Nutraceutical, Others), By Distribution Channel & Forecast, 2024-2032

Quercetin Market Size

Quercetin Market size was valued at USD 1.29 billion in 2023 and is projected to grow at 12.4% CAGR from 2024 to 2032. The market involves the production and distribution of quercetin, a flavonoid found in many fruits, vegetables, and grains, known for its antioxidant and anti-inflammatory properties. The market is expanding due to rising consumer awareness of its health benefits, such as boosting immunity, reducing inflammation, and preventing chronic diseases.
 

Market scope includes applications in dietary supplements, functional foods and beverages, pharmaceuticals, and cosmetics. Growing demand for natural and plant-based health products, coupled with increasing research and development activities, is driving market growth across various regions, with significant opportunities in North America, Europe, and Asia Pacific.
 

Two important growth drivers of the global quercetin market are rising health consciousness and the increasing prevalence of dietary restrictions. Consumers are increasingly seeking healthier, natural, and nutrient-rich alternatives to traditional dairy, driven by concerns over lactose intolerance, allergies, and overall wellness. Additionally, the growing adoption of vegan and plant-based diets fuels demand for diverse and sustainable milk options like quercetin. This trend is supported by heightened awareness of environmental sustainability and animal welfare, further propelling market growth as consumers seek ethical and health-focused beverage choices.
 

Significant important challenges of the global quercetin market are regulatory hurdles and limited consumer awareness. Stringent regulations and varying standards across regions can complicate product approvals and market entry, potentially slowing down growth. Additionally, while health-conscious consumers are increasingly aware of quercetin's benefits, broader market segments may lack knowledge about this compound and its advantages, hindering widespread adoption. Effective marketing and education campaigns are essential to overcome this awareness gap and promote the health benefits of quercetin, ensuring broader acceptance and driving market growth.
 

Quercetin Market Trends

Market trends in the global quercetin industry include a growing demand for natural and plant-based health supplements driven by increased health consciousness. There is a notable rise in the use of quercetin in functional foods and beverages, catering to consumers seeking added health benefits from their diets. Advancements in extraction and formulation technologies are enhancing product efficacy and bioavailability, attracting more consumers.
 

Additionally, the pharmaceutical and cosmetics industries are increasingly incorporating quercetin due to its antioxidant and anti-inflammatory properties. The market is also witnessing strategic partnerships and research collaborations aimed at exploring new applications and expanding product offerings.
 

Quercetin Market Analysis

The powder segment will capture USD 2.51 billion and demonstrate a 12.2% CAGR through 2032, due to its versatility and ease of incorporation into various products. Quercetin powder is commonly used in dietary supplements, functional foods, and beverages, providing consumers with a convenient way to boost their antioxidant intake. Its high bioavailability and effectiveness in powdered form make it a popular choice among health-conscious individuals.
 

Additionally, the powder form allows for precise dosing and easy blending with other ingredients, enhancing its appeal in the nutraceutical and pharmaceutical industries. The increasing demand for natural and plant-based supplements further drives the growth of the quercetin powder segment.
 

The quercetin market from inorganic segment will expand to USD 2.14 billion and garner an 12.2% CAGR from 2024 to 2032. In the market, the inorganic segment refers to synthetic or chemically synthesized forms of quercetin, often used in pharmaceuticals and some dietary supplements. This segment faces challenges related to consumer preferences for natural and plant-derived ingredients, as well as regulatory scrutiny concerning safety and efficacy compared to natural quercetin sources.
 

However, inorganic quercetin can offer advantages such as cost-effectiveness and standardized purity levels, which appeal to certain industries requiring consistent product quality. Market dynamics include ongoing research to improve synthesis methods and meet regulatory standards, aiming to enhance market acceptance and competitiveness.
 

The application of quercetin in dietary supplement in quercetin market will expand to USD 1.18 billion and garner an 11.7% CAGR from 2024 to 2032. In dietary supplements, quercetin is utilized for its potent antioxidant and anti-inflammatory properties, which support various health benefits. It is commonly included in formulations aimed at boosting immunity, reducing inflammation, and promoting cardiovascular health.
 

Quercetin's ability to scavenge free radicals and inhibit inflammatory pathways makes it valuable in supplements targeted at enhancing overall well-being and combating oxidative stress. Its natural occurrence in fruits, vegetables, and grains aligns with consumer preferences for plant-based and clean-label products. The global market for questioning dietary supplements continues to grow as research underscores its potential health benefits and as manufacturers innovate to improve bioavailability and effectiveness in formulations.
 

The quercetin market from modern grocery stores segment will expand to USD 1.4 billion and garner an 12% CAGR from 2024 to 2032. In modern grocery stores worldwide, the distribution of quercetin products is expanding to meet growing consumer demand for natural health supplements. These stores, including large chains and specialty health food stores, dedicate shelf space to quercetin supplements, often positioned alongside other vitamins and antioxidants.
 

Marketing strategies emphasize quercetin's benefits such as immune support and anti-inflammatory properties, appealing to health-conscious shoppers. Online platforms complement traditional retail channels, offering convenience and broader accessibility. Manufacturers and retailers focus on ensuring product quality, transparency in sourcing, and compliance with regulatory standards, enhancing consumer trust and facilitating the continued growth of quercetin sales in modern grocery stores.
 

North America quercetin market will record 12.2% CAGR during 2024 and 2032, driven by increasing consumer awareness of its health benefits and rising demand for natural supplements. Quercetin's popularity as a dietary supplement is growing due to its antioxidant and anti-inflammatory properties, which support immune health and overall wellness.
 

The market benefits from a robust dietary supplement industry infrastructure and a strong focus on wellness trends. With expanding distribution channels across retail stores and online platforms, coupled with ongoing research and development efforts, the market in North America is poised for continued growth and adoption among health-conscious consumers.
 

Quercetin Market Share

Companies, including Kingherbs Ltd, Natural Anhui Biotechnology Co. Ltd, Xi’an Tianuri Biotech Co. Ltd, Natrol Llc, are increasing their market foothold by investing heavily in R&D. Kingherbs Ltd, Natural Anhui Biotechnology Co. Ltd, Xi’an Tianuri Biotech Co. Ltd, and Natrol Llc adopt various strategies in the quercetin market. They focus on research and development to innovate and enhance quercetin formulations, ensuring high quality and efficacy. These companies emphasize organic sourcing and sustainable practices to appeal to environmentally conscious consumers.
 

Strategic partnerships with distributors and retailers expand market reach, while marketing efforts highlight quercetin's health benefits, such as antioxidant and anti-inflammatory properties, to educate consumers. Additionally, ensuring compliance with regulatory standards and certifications enhances product credibility, fostering consumer trust and loyalty in the competitive market.
 

Quercetin Market Companies

Top companies operating in the quercetin industry include:

• Kingherbs Ltd
• Natural Anhui Biotechnology Co. Ltd
• Xi’an Tianuri Biotech Co. Ltd
• Natrol Llc
• Hengyang Densen Biotechnology Co. Ltd
• Xi’An Frankherb Biotech Co. Ltd.;
• Nanjing Zelang Medical Technology Co. Ltd.
• NOW HealthGroup Inc.
• Bluebonnet Nutrition Corporation
• Wuxi Gorunjie
• Natural Pharma Co. Ltd.
• Oregon’s Wild Harvest Ltd.
• Source Naturals Inc
   

Quercetin Industry News

• In 2022, Taiyo introduced SunActive IsoQ, a water-soluble precursor of quercetin that offers significantly higher bioavailability compared to free quercetin.
   

The quercetin market research report includes in-depth coverage of the industry, with estimates and forecasts in terms of revenue and volume (USD Million) (Tons) from 2021 to 2032, for the following segments:

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Market, By Product

• Liquid
• Powder

Market, By Nature

• Organic
• Inorganic

Market, By End-User

• Food & Beverage Industry
• Dietary Supplement
• Pharmaceutical
• Nutraceutical
• Others

Market, By Distribution Channel

• Modern grocery stores
• Traditional stores
• Online retailing
• Direct sales

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America
• MEA
  • Saudi Arabia
  • UAE
  • South Africa
  • Rest of MEA