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The market is fragmented, with several regional companies operating globally. Major players like HP, Canon, Xerox, and Epson collectively hold a market share of 60%-65%. Companies in the industry are investing heavily in research and development to launch new products with advanced technologies, such as eco-friendly printing solutions and faster print speeds. Manufacturers are also diversifying their product lines to include multifunction devices and 3D printers, allowing them to cater to different market segments.
Major players operating in the printer industry are: