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Prebiotics Market size was valued at USD 6.76 billion in 2023 and is projected to grow at over 12.8% CAGR from 2024 to 2032, driven by innovations in formulations that enhance efficacy and versatility in various products, meeting rising consumer demand for functional foods. These formulations cater to health-conscious individuals seeking digestive health benefits, driving market growth. The emphasis on natural and effective ingredients further fuels this trend, positioning prebiotics as integral components in diets aimed at improving overall well-being.
For instance, in June 2024, All-In Nutritionals introduced Gut Revival, a new high-demand prebiotic supplement in powder form aimed at supporting gut microbiome health by promoting the growth of beneficial bacteria.
Report Attribute | Details |
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Base Year: | 2023 |
Prebiotics Market Size in 2023: | USD 6.76 Billion |
Forecast Period: | 2024-2032 |
Forecast Period 2024-2032 CAGR: | 12.8% |
2032 Value Projection: | USD 19.94 Billion |
Historical Data for: | 2021-2023 |
No. of Pages: | 225 |
Tables, Charts & Figures: | 246 |
Segments covered: | Type, Source, Functionality, Application, and Region |
Growth Drivers: |
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Pitfalls & Challenges: |
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Advancements in food technology have enabled the seamless integration of prebiotics into a variety of food and beverage products, meeting consumer demand for functional foods that promote digestive health. Also, heightened health and wellness trends emphasize preventive healthcare and natural dietary choices, prompting increased consumption of prebiotics. These factors collectively drive the growth of the prebiotics industry by offering innovative, health-enhancing products that cater to evolving consumer preferences.
For instance, in June 2022, FrieslandCampina Ingredients introduced Biotis GOS-OP High Purity, a new prebiotic fiber under its Biotis brand, aimed at advancing innovation in the expanding gut health supplements sector.
Though prebiotics offer promising health benefits, their market growth faces challenges like the high cost of production and stringent regulatory hurdles. Companies are addressing these barriers through technological advancements in extraction processes and proactive engagement with regulatory bodies to streamline approval processes. These efforts aim to ensure sustainable production and compliance, fostering a conducive environment for innovation and market expansion in the health and wellness sector.
The rise of plant-based prebiotics and the preference for clean-label products are propelling the prebiotics industry significantly. Consumers increasingly seek natural, plant-derived ingredients for their health benefits, boosting demand for such prebiotics.
Moreover, clean-label products, characterized by transparency and minimal processing, appeal to health-conscious buyers. This combination of natural, effective ingredients and clear labeling propels market growth as consumers prioritize health and quality in their choices. For instance, in March 2024, Beech-Nut® Nutrition Company introduced seven new baby and toddler snacks featuring prebiotics, whole milk yogurt, and fruits and vegetables, enhancing their nutritious offerings for young children.
The inulin segment will achieve USD 10.18 billion by 2032, owing to inulin's numerous health benefits and widespread applications. Inulin, a natural fiber, enhances digestive health and supports beneficial gut bacteria, boosting its demand. Additionally, its incorporation in functional foods, beverages, and dietary supplements further propels market growth. Increasing consumer awareness regarding gut health and the growing trend toward natural ingredients significantly contribute to the dominance of the inulin segment.
The prebiotics market from roots segment will record USD 10.71 billion and register a 13.2% CAGR from 2024 to 2032, fueled by its rich source of natural prebiotic fibers, particularly inulin and fructooligosaccharides. Roots like chicory, Jerusalem artichoke, and dandelion are highly valued for their health benefits, including improved digestion and enhanced gut microbiota. Increasing consumer awareness about the advantages of natural and plant-based prebiotics, in line with their incorporation into functional foods and dietary supplements, drives the demand for root-based prebiotics, securing their leading market share.
North America prebiotics market will register 11.9% CAGR during 2024 and 2032, attributed to increasing health awareness and demand for functional foods. The region's advanced healthcare infrastructure and high consumer spending on health and wellness products further support market growth. Rising incidences of digestive disorders and a strong focus on preventive healthcare contribute to the demand for prebiotics. Additionally, significant investments in research and development of innovative prebiotic products position North America as a leading market contributor.
Prominent players, including Beneo GmbH, DuPont de Nemours, Inc., Ingredion Incorporated, FrieslandCampina Domo, Cargill, Incorporated, Kerry Group plc, Royal Cosun, Tate & Lyle PLC, and Roquette Frères, are expanding their market presence through strategic acquisitions and partnerships. By acquiring smaller firms specializing in innovative prebiotic formulations, larger corporations can rapidly expand their product portfolios and market reach. These mergers also leverage complementary strengths in research and distribution, enhancing competitive advantage.
Furthermore, companies are significantly increasing investments in research and development to introduce innovative prebiotic ingredients and expand their applications. This strategic investment fosters continuous product innovation and enhances brand positioning within the expanding health and wellness sector. By continually enhancing product effectiveness and appealing to consumer preferences, these companies are able to sustain robust growth and maintain leadership in the dynamic and competitive prebiotics industry.
Major players operating in the prebiotics industry include:
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The above information is provided for the following regions and countries: