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The frozen potato processing market will showcase around 4.5% CAGR through 2032, owing to the increasing demand from the food service industry to produce frozen potato products including French fries, hash brown, wedges, mashed potato, and more, which is generating significant revenues in hotels, restaurants, cafes, and quick service restaurants (QSRs). Moreover, the advantages of using frozen potatoes such as longer shelf life, various varieties, and easy availability is propelling the segment expansion.
The potato processing market share from the snacks segment exceeded USD 18 billion in 2022, as a result of increasing demand for convenient and portable snack options. Potato-based snacks including chips, crips, and fries cater to this requirement and can be made with healthier ingredients and cooking methods such as baked potato chips or air-fried fries. Additionally, the availability of a wide range of flavors and variety globally is boosting product adoption.
Europe potato processing market size surpassed USD 9.5 billion in 2022, attributed to the increasing demand for convenience food in line with changing lifestyles and busy schedules such as French Fries, chips, and mashed potatoes. Moreover, the expansion of food service businesses including restaurants, fast-food chains, and other food outlets are contributing to escalated demand for food outlets. According to a survey, UK and Belgium respondents reported junk food consumption more than five times per month in early 2021.