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Postbiotic Supplements Market Size

Report ID: GMI7076
Published Date: Oct 2023
Report Format: PDF

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Postbiotic Supplements Market Size

Postbiotic Supplements Market size was valued at USD 11.6 million in 2023 and is estimated to record a CAGR of around 11.3% between 2024 and 2032. Postbiotics, the metabolites and components produced by probiotic microorganisms, have gained significant attention for their potential to foster a balanced gut microbiome and promote overall well-being. With an increasing emphasis on digestive health and the recognition of the pivotal role played by gut bacteria in immune function and disease prevention, the demand for postbiotic supplements has witnessed a notable surge.

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Companies are actively engaged in research and development endeavors to harness the full potential of postbiotics, integrating cutting-edge technologies to ensure the viability and efficacy of these supplements. The increasing consumer awareness regarding the link between gut health and various physiological and psychological aspects of human health has propelled the market growth. Postbiotic supplements are being positioned as a natural and holistic approach to address gastrointestinal issues, boost immunity, and enhance metabolic functions.

Postbiotic Supplements Market Report Attributes
Report Attribute	Details
Base Year:	2023
Postbiotic Supplements Market Size in 2023:	USD 11.6 Million
Forecast Period:	2024 to 2032
Forecast Period 2024 to 2032 CAGR:	11.3%
2032 Value Projection:	USD 30.2 Million
Historical Data for:	2018 - 2023
No. of Pages:	210
Tables, Charts & Figures:	246
Segments covered:	Type, form, distribution channel, application
Growth Drivers:	Increasing awareness of the gut microbiome and its importance for overall health Growing popularity of personalized nutrition Rising demand for functional foods and beverages
Pitfalls & Challenges:	Lack of consumer awareness & education High cost of probiotic supplements

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the complex interactions between different strains of gut microbiota and their corresponding postbiotic metabolites poses a challenge to the development of targeted and effective postbiotic formulations.

Moreover, the relatively high production costs associated with maintaining the viability and stability of postbiotic components during manufacturing and storage present a significant hurdle for market players. Furthermore, he market faces competition from the probiotics and prebiotics sectors, which offer established alternatives for gut health management, thereby necessitating innovative marketing strategies to distinguish postbiotic supplements in the broader health and wellness landscape.

Authors: Kiran Pulidindi, Manish Mohanan

Frequently Asked Questions (FAQ) :

The market size of postbiotic supplements reached USD 11.6 million in 2023 and is set to record USD 30.2 million by the end of 2032, owing to the increasing emphasis on digestive health worldwide.

The liquid form segment held around 40% of the market share in 2022, owing to the ease of ingestion and rapid absorption associated with liquid formulations.

North America market size was valued at USD 3.61 million in 2022, propelled by the heightened focus on preventive healthcare in the region.

Some of the major postbiotic supplements market players are Archer Daniels Midland Company, Cargill, Incorporated, MCLS Europe, Sami-Sabinsa Group Limited, woresan GmbH, Novachem SRL, Danish Agro, and Kirin Holdings Company, Limited.