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Several key trends are shaping the growth of the plant extract industry. One major trend is the increasing use of plant extracts in nutraceuticals, as consumers seek natural ways to boost immunity and overall health. The rise of vegan and plant-based diets is also driving demand for plant extracts as alternative sources of nutrients, especially in protein supplements and fortified foods.
Advancements in extraction technologies, like supercritical CO2 extraction, are improving the quality and purity of plant extracts. This makes them more appealing for high-end uses in pharmaceuticals and personal care. There is also growing interest in regional and indigenous plant extracts, driven by consumers' curiosity about traditional remedies and exotic ingredients. Additionally, the cosmetic industry is increasingly adopting plant extracts with anti-aging, anti-inflammatory, and antioxidant properties, as brands focus on clean beauty products for environmentally conscious customers. These trends continue to diversify the market's landscape.