Phycocyanin Market Trends

Phycocyanin Market Trends

The phycocyanin industry is experiencing notable trends driven by the increasing consumer demand for natural and sustainable ingredients. One key trend is the rising use of phycocyanin in plant-based and vegan products, as it serves as a natural blue colorant and offers health benefits, aligning with the clean-label movement. Additionally, there is a growing interest in the application of phycocyanin in functional foods, beverages, and dietary supplements, owing to its antioxidant and anti-inflammatory properties. Technological advancements in extraction and purification methods are also contributing to enhanced product quality and reduced costs, making phycocyanin more accessible for various applications. Moreover, the market is witnessing expanded regulatory approvals in different regions, which is further accelerating its adoption across the food, cosmetic, and pharmaceutical industries.