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The personalized skincare revolution is primarily driven by technological breakthroughs. Large-scale datasets are analyzed by Artificial Intelligence (AI) and Machine Learning (ML) algorithms to produce customized recommendations. Products tailored to a person's genetic composition are enabled by genomic technologies. AI is used by businesses such as Proven Skincare to produce unique formulations by analyzing data from over 100,000 skincare products & over 8 million skin profiles. Skin DNA testing kits, including those made by Skinshift, provide genetic insights into a person's skin type, enabling highly customized skincare regimens.