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Personal Care Appliances Market Size

  • Report ID: GMI4159
  • Published Date: Nov 2024
  • Report Format: PDF

Personal Care Appliances Market Size

The global personal care appliances market size was valued at USD 22.4 billion in 2023 and is anticipated to register a CAGR of over 5.6% between 2024 and 2032. The heightened awareness of grooming and hygiene has inspired consumers to invest more in personal care appliances, especially those that offer salon-quality results at home.

 

This shift aligns with an ongoing trend toward wellness and self-care, where looking and feeling good has become a priority. With an increasing focus on personal appearance, consumers are not only buying products but seeking devices that support a complete self-care routine. For instance, according to the International Spa Association, the global wellness economy reached $4.5 trillion in 2023, reflecting a growing consumer focus on self-care and wellness.
 

This growing trend is bolstered by rising disposable incomes, which allow people to invest in premium, convenient grooming devices that save both time and frequent trips to salons. Appliances like electric shavers, hair dryers, and straighteners have become more than just grooming tools; they are essential components of a daily wellness routine. These devices have evolved significantly, offering advanced features such as temperature control, quick heating, and precision cutting that cater to a wide range of hair types and styling preferences.
 

Frequent use of grooming appliances means that product quality and durability are crucial for consumer satisfaction. When products fail to meet durability expectations, they often lead to frustration, negative reviews, and high return rates, which can damage a brand's reputation. Inconsistent or unreliable performance can erode customer trust, making consumers hesitant to purchase from the brand again. Thus, maintaining high-quality standards is essential, as it not only enhances the user experience but also fosters brand loyalty and encourages repeat purchases in the long run.

Authors: Avinash Singh, Sunita Singh

Frequently Asked Questions (FAQ) :

The global personal care appliances industry was valued at USD 22.4 billion in 2023 and is anticipated to register a CAGR of over 5.6% between 2024 and 2032, driven by heightened awareness of grooming and hygiene.

The shaving & hair removal appliances market recorded USD 6.3 billion in 2023 and is expected to grow at a CAGR of 5.1% from 2024 to 2032, as consumers invest in high-quality, efficient devices for hair removal due to increased focus on personal grooming and self-care.

The North America personal care appliances market recorded USD 6.5 billion in 2023 and is expected to grow at a CAGR of 5.8% during the forecast period, driven by consumers' preference for high-quality devices that offer convenience and salon-like results at home.

Key players in the market include Andis Company, Colgate-Palmolive Company, Conair Corporation, Dyson Limited, Flyco, Groupe SEB, Havells India, Helen of Troy, Koninklijke Philips N.V., Lion Corporation, and Panasonic Corporation.

Personal Care Appliances Market Scope

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Premium Report Details

  • Base Year: 2023
  • Companies covered: 15
  • Tables & Figures: 275
  • Countries covered: 19
  • Pages: 225
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