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The pea flour industry is witnessing a notable upward trend, driven by the rising demand for plant-based protein and gluten-free alternatives. As consumers become more health-conscious, the nutritional benefits of pea flour such as its high protein content and fiber are gaining recognition. Additionally, the growing popularity of vegan and vegetarian diets has spurred innovation in food products incorporating pea flour, from baked goods to protein bars.
Sustainability concerns further enhance its appeal, as peas require fewer resources to cultivate compared to traditional crops. Furthermore, increased research and development in product formulation are expanding the applications of pea flour across various food sectors. Overall, the market is poised for continued growth, fueled by evolving consumer preferences and dietary trends.