Home > Consumer Goods & Services > Retail > Recreational Products > Outdoor Toys Market

Outdoor Toys Market Share

Report ID: GMI12677
Published Date: Dec 2024
Report Format: PDF

Download Free Sample

Outdoor Toys Market Share

The market showcases a competitive landscape teeming with a mix of players, from multinational giants to regional manufacturers and specialized niche companies. Predominantly fragmented, the market sees major players like Spin Master Corporation, Hasbro, Inc., Mattel, Inc., Decathlon, and Simba Dickie Group GmbH.

These companies command significant market shares, bolstered by their vast product portfolios and robust brand recognition. The surge of e-commerce has broadened online sales channels, allowing brands to tap into wider audiences and boost customer engagement via digital marketing.

Outdoor Toys Market Companies

Major players operating in the outdoor toys industry are:

Decathlon
Hasbro, Inc.
Jakks Pacific, Inc.
Little Tikes
Mattel, Inc.
Mookie Toys
Outdoor Toys
Playmobil
Ravensburger AG
Simba Dickie Group GmbH
Spin Master Corporation
The Great Outdoor Toy Company
The Walt Disney Company
VTech Holdings Ltd.
Vuly Property Pty Ltd

Authors: Avinash Singh, Sunita Singh

Frequently Asked Questions (FAQ) :

The global outdoor toys industry was valued at USD 17.9 billion in 2024 and is projected to grow at a CAGR of over 4.8% from 2025 to 2034, driven by increasing consumer preference for eco-friendly products amid tightening plastic waste regulations.

The ride-on toys & vehicles segment generated approximately USD 5.9 billion in revenue in 2024 and is expected to grow at a CAGR of around 5.1% from 2025 to 2034, supported by technological advancements like electric ride-ons and foldable scooters.

The U.S. outdoor toys market recorded USD 5.4 billion in revenue in 2024 and is projected to grow at a CAGR of approximately 5.1% from 2025 to 2034, driven by rising concerns over childhood obesity and sedentary lifestyles.

Key players in the market include Decathlon, Hasbro, Inc., Jakks Pacific, Inc., Little Tikes, Mattel, Inc., Mookie Toys, Outdoor Toys, Playmobil, Ravensburger AG, Simba Dickie Group GmbH, Spin Master Corporation, The Great Outdoor Toy Company, and The Walt Disney Company.