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Based on type, the market is segmented into lawn mower, chainsaw, trimmer & edger, blowers, tillers & cultivators, snow throwers, and others. Lawn mower segment is further sub segmented into push-behind/walk-behind lawn mowers, riding/ride-on lawn mowers, and robotic lawn mowers. The lawn mowers segment held the largest business share of over 36% in 2023. Push-behind mowers have become widely used because they have a lower carbon footprint compared to gas-powered ones.
Additionally, push behind mowers are more convenient and adaptable in terms of the modern era’s overpopulated urban households with smaller gardens. Electric and battery powered walk behind lawn mowers are an improved technology that now promises quiet operation, low maintenance as opposed to gas-engine models, and easy handling. An increase in environmental awareness, urbanization trends and technological advancement has resulted into high growth of push behind lawn mowers within the outdoor power equipment industry.
Based on power, the outdoor power equipment market is segmented into electric, and fuel based. The electric segment is anticipated to register a CAGR of over 6.5% from 2024 to 2032. The need for alternative, greener and more sustainable substitutes for the traditional petrol-powered machinery is caused by high concern about the environment and strict emission standards. Because it has less emissions and noise compared to others; electric outdoor power equipment is therefore an attractive option to many people including individual customers and companies that love nature.
Furthermore, technological improvements in batteries have resulted in improved performance of equipment as well as prolonged lifespan of electric gadgets thus making them user-friendly & flexible. The top makers of electric outdoor power tools have widened their distribution networks as they embrace competitive pricing strategies that are increasing the adoption rate for these alternatives.
North America accounted for a significant share of the global outdoor power equipment market in 2023 with a revenue share of over 37%. Urbanization is on the rise and a mounting trend toward outdoor leisure activities have boosted the demand for landscaping & gardening tools including mowers, trimmers, and blowers. This has also led to the increased recognition of environmental sustainability through the preference for electric or battery-operated equipment over traditional gasoline-powered options.
Additionally, their efficacy and ease-of-use have been improved via technological advancements such as the incorporation of Internet of Things (IoT) capabilities as well as smart aspects in outdoor power equipment that target both domestic & business use. Moreover, the presence of government schemes to create green areas and landscape development further promotes market progression.