Outdoor Power Equipment Market - By Type (Lawn Mower [Push-behind/Walk-behind Lawn Mowers, Riding/Ride-on Lawn Mowers, Robotic Lawn Mowers], Chainsaw, Trimmer & Edger, Blowers, Tillers & Cultivators, Snow Throwers, Others), By Power, By End User, Forecast 2024 – 2032

Outdoor Power Equipment Market Size

Outdoor Power Equipment Market size was valued at over USD 34 billion in 2023 and is estimated to register a CAGR of over 5.5% between 2024 & 2032, driven by increase in demand for landscape and gardening services.
 

Homeowners as well as commercial property owners demand tools and machines that are easy to use to maintain gardens, lawns & landscapes. As a result, there is increasing demand for other forms of outdoor power equipment such as trimmers, lawn mowers, chainsaws, and leaf blowers. Also, there is a growing trend toward sustainable landscape designing that promotes the use of environmentally friendly outdoor power tools, further driving market expansion.
 

The outdoor power equipment market is driven by the rapid growth of construction industry. With global surge in construction activities, outdoor power equipment like landscaping tools, compact utility loaders and portable generators are also increasingly demanded by people. These instruments are necessary in various aspects of construction projects such as land clearing, excavation, landscaping and for powering remote construction sites. Moreover, the demand for outdoor power equipment is further boosted by the increasing trend to urbanization and infrastructure development.
 

The market for outdoor power equipment is significantly constrained by high weather dependency. Fluctuations in demand for outdoor power equipment are mainly caused by changes in weather like extreme hotness, heavy downpour or snowfall that have drastic effects on outside activities. Bad climatic conditions can bring about delays in landscaping, gardening & construction programs leading to reduced need for commodities including trimmers, lawn mowers and compactors. This might result into reduced revenue generation since there may be less working time due to poor weather which affects mostly outdoor jobs and thus the business running industry of outdoor power equipment.
 

Outdoor Power Equipment Market Trends

The use of outdoor power tools has surged up in recent times and this comes as a result of preference for robotic lawn mowers. Besides, these robots have come of age due to the enterprising robotics and AI creations giving them enhanced reliability and ease of use. Additionally, there is growing consumer concern for the environment which extends to electric-powered silent lawnmowers with no emission. In August 2023, Kress power equipment company unveiled RTKn Robotic Mower that utilized MAP Technology. These machines are designed for house owners and high-end clientele who prefer opulent yet easy-to-maintain gadgets.
 

Rental services are increasingly becoming popular in the market. This trend is majorly influenced by many factors, such as growing awareness about the environmental effects of these items along with the escalating cost burdens, encouraging customers and businesses to hire rather than buy outdoor power tools. In addition, renting also enables the cost-effective use of quality equipment for tasks. Moreover, outdoor power equipment often witnesses rapid improvements in technology, making the previous technology obstinate in a short period. Owing to this factor, purchasing this equipment is uneconomical to a firm compared to renting them.
 

Outdoor Power Equipment Market Analysis

Based on type, the market is segmented into lawn mower, chainsaw, trimmer & edger, blowers, tillers & cultivators, snow throwers, and others. Lawn mower segment is further sub segmented into push-behind/walk-behind lawn mowers, riding/ride-on lawn mowers, and robotic lawn mowers. The lawn mowers segment held the largest business share of over 36% in 2023. Push-behind mowers have become widely used because they have a lower carbon footprint compared to gas-powered ones.
 

Additionally, push behind mowers are more convenient and adaptable in terms of the modern era’s overpopulated urban households with smaller gardens. Electric and battery powered walk behind lawn mowers are an improved technology that now promises quiet operation, low maintenance as opposed to gas-engine models, and easy handling. An increase in environmental awareness, urbanization trends and technological advancement has resulted into high growth of push behind lawn mowers within the outdoor power equipment industry.
 

Based on power, the outdoor power equipment market is segmented into electric, and fuel based. The electric segment is anticipated to register a CAGR of over 6.5% from 2024 to 2032. The need for alternative, greener and more sustainable substitutes for the traditional petrol-powered machinery is caused by high concern about the environment and strict emission standards. Because it has less emissions and noise compared to others; electric outdoor power equipment is therefore an attractive option to many people including individual customers and companies that love nature.
 

Furthermore, technological improvements in batteries have resulted in improved performance of equipment as well as prolonged lifespan of electric gadgets thus making them user-friendly & flexible. The top makers of electric outdoor power tools have widened their distribution networks as they embrace competitive pricing strategies that are increasing the adoption rate for these alternatives.
 

North America accounted for a significant share of the global outdoor power equipment market in 2023 with a revenue share of over 37%. Urbanization is on the rise and a mounting trend toward outdoor leisure activities have boosted the demand for landscaping & gardening tools including mowers, trimmers, and blowers. This has also led to the increased recognition of environmental sustainability through the preference for electric or battery-operated equipment over traditional gasoline-powered options.
 

Additionally, their efficacy and ease-of-use have been improved via technological advancements such as the incorporation of Internet of Things (IoT) capabilities as well as smart aspects in outdoor power equipment that target both domestic & business use. Moreover, the presence of government schemes to create green areas and landscape development further promotes market progression.
 

Outdoor Power Equipment Market Share

In the market of 2023, Honda Motors Co. Ltd and Deer and Company collectively held a considerable share, amounting to more than 16%. Husqvarna AB is a prominent player in the market specializing in the design, manufacturing, and distribution of various types of products used for forestry, lawn, and garden care. The company manufactures chainsaws, trimmers, lawn mowers, robotic mowers, leaf blowers and other outdoor tools under different brand names such as Husqvarna, McCulloch, Gardena, Poulan Pro.
 

Honda Motors Co. Ltd is a major participant in the market offering a wide variety of high-quality products. Honda uses its wealth of expertise in engine technology to manufacture and distribute several outdoor power equipment which include lawnmowers, trimmers, tillers, and generators. This range is known for its dependability, performance, and fuel efficiency, making it highly sought after by homeowners as well as landscapers and professionals.
 

Outdoor Power Equipment Market Companies

Major players operating in the outdoor power equipment industry are:

• Honda Motors Co. Ltd
• Husqvarna AB
• Makita Corp
• Robert Bosch
• Techtronic Industries Ltd.
• Yamabiko Corporation
• AL-KO Kober Group
   

Outdoor Power Equipment Industry News

• In August 2023, Kress, an outdoor power equipment manufacturer, launched a line of Mission RTK robotic mowers designed with the RTKn and Mowing Action Plan (MAP) Technology. It offers satellite-precise multizone management, meaning the Kress Mission and Mission Mega units can mow in systematic parallel or diagonal lines. Furthermore, it is designed for homeowners and prosumers who seek solutions to maintain large or highly manicured properties with maximum efficiency & minimal hands-on effort.
   
• In June 2023, Chevron, a leading global player in the Outdoor Power Equipment (OPE) market, entered a strategic agreement with John Deere, a global leader in innovative and powerful turf equipment. The agreement enabled the brands to provide users with EGO battery-powered lawn care solutions through John Deere dealers. This collaboration leveraged the strengths of both companies and further expanded the distribution of EGO through John Deere's robust dealer network.
   

The outdoor power equipment market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Million & Units) from 2018 to 2032, for the following segments:

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Market, By Type, 2018 - 2032

• Lawn Mower
  • Push-behind/Walk-Behind Lawn Mowers
  • Riding/Ride-on Lawn Mowers
  • Robotic Lawn Mowers
• Chainsaw
• Trimmer & Edger
• Blowers
• Tillers & Cultivators
• Snow Throwers
• Others

Market, By Power, 2018 – 2032

• Electric
• Fuel Based

Market, By End User, 2018 – 2032

• Residential
• Commercial/Industrial

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • ANZ
  • Rest of Asia Pacific 
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• MEA
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of MEA