Orthodontic Supplies Market Size
The global orthodontic supplies market was valued at USD 14.8 billion in 2024 and is expected to exhibit growth at a CAGR of 20.1% from 2025 to 2034. Rising awareness about oral health and aesthetics, particularly among younger and adult populations, is a primary factor driving the demand for orthodontic treatments such as braces and aligners.
The increase in malocclusion cases, attributed to genetic, dietary, and lifestyle factors, has further amplified the need for corrective orthodontics. Additionally, advancements in orthodontic technology, including clear aligners, which was valued at USD 8.1 billion in 2023, lingual braces, and customized brackets, have improved treatment efficiency and patient comfort, making orthodontic options more appealing.
Orthodontic Supplies Market Report Attributes
Report Attribute |
Details |
Base Year: | 2024 |
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Orthodontic Supplies Market Size in 2024: | USD 14.8 Billion |
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Forecast Period: | 2025 – 2034 |
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Forecast Period 2025 – 2034 CAGR: | 20.1% |
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2025 – 2034 Value Projection: | USD 94.5 Billion |
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Historical Data for: | 2021 – 2024 |
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No. of Pages: | 135 |
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Tables, Charts & Figures: | 120 |
Segments covered: | Product, Patient, End Use, and Region |
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Growth Drivers: | - Rising number of people with malocclusions cases
- Increasing number of populations with untreated orthodontic problems
- Increase in disposable income
- Rise in awareness among people about oral health
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Pitfalls & Challenges: | - Unfavorable reimbursement policies and insurance coverage
- High cost associated with orthodontic treatment
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Increasing disposable income in emerging economies, alongside improved healthcare infrastructure, has further broadened access to orthodontic treatments. Moreover, a heightened emphasis on minimally invasive procedures has driven innovations in orthodontic products that offer aesthetic appeal and require shorter treatment times, such as invisible aligners. The digitalization of orthodontics, including 3D printing and intraoral scanning, allows for precision in orthodontic devices and contributes to their growing popularity. Direct-to-consumer models in the orthodontics market have also gained traction, reducing costs and making orthodontic solutions more accessible to a broader demographic.
Orthodontic supplies refer to a range of specialized devices and materials used by orthodontists to diagnose, prevent, and correct dental irregularities and malocclusions. Key products include braces (metal, ceramic, lingual), clear aligners, retainers, elastics, adhesives, and archwires. These supplies facilitate alignment of teeth, correction of jaw positions, and improvement of bite function, dental caries treatment, contributing to overall dental aesthetics and health. With advancements in materials and technology, orthodontic supplies now focus on providing both effectiveness and comfort, appealing to a broader demographic interested in discreet and efficient orthodontic solutions.
Orthodontic Supplies Market Trends
The rising prevalence of malocclusion cases globally is a significant driver for the market. Malocclusions, or misalignments of teeth and jaws, impact both function and aesthetics, making treatment essential for improved oral health and self-esteem.
- Factors contributing to the increase in malocclusion cases include genetic predispositions, childhood oral habits (like thumb-sucking), and lifestyle changes affecting dental health. This increase is evident across various age groups, from children and teens requiring early intervention to adults seeking corrective procedures.
- With heightened awareness of orthodontic treatments, patients are more inclined to pursue solutions that address both health and appearance concerns. Orthodontic supplies such as braces, aligners, and retainers offer versatile treatment options to address a range of malocclusion types, from overcrowded teeth to severe bite issues.
- Advances in orthodontic technology, including invisible aligners and customized braces, have made treatments more appealing and accessible, especially for adults seeking discreet correction options.
- As the demand for malocclusion correction grows, orthodontic clinics and suppliers experience a corresponding rise in product needs. The emphasis on early intervention and corrective care from dentists further supports the demand for orthodontic supplies.
- In addition, orthodontic treatments are increasingly recognized as essential by healthcare providers, leading to the incorporation of orthodontic coverage in dental insurance plans in some regions. This makes treatments more affordable, widening the patient base and fueling market growth.
Orthodontic Supplies Market Analysis
Based on product, the market is segmented into removable braces, fixed braces, orthodontic adhesives, and other products. The fixed braces segment is expected to expand at a CAGR of 11.6%, reaching over USD 8.9 billion by 2034.
- Fixed braces offer a reliable and effective solution for a range of dental misalignments, including severe malocclusions that may not be manageable with removable options like clear aligners. These braces provide constant, controlled pressure, which leads to efficient and consistent movement of teeth into the desired alignment.
- They are often recommended for young patients who may struggle with the compliance required for removable braces, making them a preferred option for orthodontists treating adolescents.
- Technological advancements in fixed braces, including self-ligating brackets and ceramic options, enhance comfort and aesthetic appeal, addressing common concerns among patients.
- Additionally, ceramic and lingual braces offer discreet options, appealing to adult patients looking for effective yet subtle solutions.
- The fixed braces segment is further supported by ongoing insurance reimbursements and affordability in comparison to high-tech clear aligners, broadening access and contributing to market growth.
Based on patient, the orthodontic supplies market is bifurcated into adults and children and teenagers. The adult segment held 62.5% share of the market in 2024, driven by several key factors.
- The adult segment is driven by an increasing awareness of aesthetic and functional dental health benefits. Adults often seek orthodontic treatments to enhance their professional appearance, as straighter teeth and a balanced smile contribute to greater self-confidence.
- With advances in orthodontic technologies like clear aligners, ceramic braces, and lingual braces, adults can now achieve desired results more discreetly than traditional metal braces, which appeal more to younger patients.
- Furthermore, adults often have greater financial independence, allowing them to afford high-quality orthodontic care without the limitations of parental consent or reliance on family budgets. Dental health priorities have also shifted in many regions, with preventive and corrective care emphasized as part of overall health, contributing to a rise in adult orthodontic treatments.
- Additionally, as awareness of the link between oral health and systemic health grows, many adults are inclined to invest in orthodontic treatments for functional reasons, such as improving bite alignment and reducing the risk of periodontal issues. Dental insurance providers are increasingly covering adult orthodontics, lowering financial barriers and increasing access.
- These combined factors position the adult segment as a significant and growing contributor to the market.
Based on end use, the market is segmented into hospital, dental clinics, and other end users. The hospital segment was valued at USD 7.4 billion in 2024 and is expected to grow at a 20.9% CAGR between 2025 and 2034.
- Hospitals often cater to complex orthodontic cases requiring specialized care, such as jaw realignment surgeries or treatments for severe malocclusions. This complexity leads to higher utilization of advanced orthodontic supplies and technologies that are often inaccessible in smaller settings.
- Additionally, hospitals frequently treat patients with coexisting medical conditions that require a multidisciplinary approach, including collaboration with maxillofacial surgeons, which is more feasible in a hospital environment than in standalone clinics.
- Hospitals also benefit from larger budgets, allowing them to invest in high-quality equipment and adopt emerging technologies, such as digital imaging and 3D-printed aligners. Many hospitals are part of healthcare networks that prioritize comprehensive care, including orthodontic services. This integration ensures that hospitals can provide a broader range of services, attracting more patients and contributing to the higher revenue in this segment.
- Moreover, hospitals increasingly include orthodontics as part of their dental care offerings due to rising demand, which is supported by insurance and governmental health programs in some regions. This financial support helps drive patient flow to hospitals for orthodontic treatments, further boosting the segment's market share.
U.S. orthodontic supplies market accounted for USD 4.9 billion market revenue in 2024 and is anticipated to grow at a CAGR of 18.5% between 2025 to 2034.
- The U.S. consumers increasingly demand discreet and effective orthodontic solutions like clear aligners, which appeal to both teenagers and adults concerned about aesthetics.
- Additionally, innovations in orthodontic technology, supported by robust healthcare infrastructure and research, allow the U.S. market to adopt the latest products quickly, further fueling demand.
- Orthodontic treatments are widely accessible in North America, where insurance coverage often includes orthodontic care. Many dental insurance plans now offer partial or full coverage for orthodontics, making it more affordable for families and individuals. This trend, coupled with high disposable incomes, supports the widespread adoption of orthodontic supplies across the region.
- Furthermore, the presence of leading orthodontic companies drives continuous innovation, helping the U.S. retain its position as a key growth market.
U.K. orthodontic supplies market is projected to grow remarkably in the coming years.
- The market in the U.K. benefits from the National Health Service (NHS) offering orthodontic care for children with significant dental issues. While adult orthodontic care often requires private payment, the rising emphasis on aesthetics has led many adults to seek orthodontic treatments through private clinics. The demand for invisible aligners and other discreet options is rising as adults look for minimally invasive solutions.
- The U.K. has a well-developed healthcare infrastructure and a growing network of private dental clinics that provide advanced orthodontic treatments. Additionally, government support for children’s orthodontic treatment and a rising focus on dental health education are fueling growth.
- As the market adapts to new technologies like digital impressions and 3D printing, orthodontic treatments are becoming more efficient and accessible, supporting the adoption of orthodontic supplies in the U.K.
Japan holds a dominant position in the Asia Pacific orthodontic supplies market.
- Japan’s leadership in the Asia Pacific market is driven by a mix of advanced healthcare infrastructure, rising aesthetic consciousness, and a robust dental insurance system.
- Japanese consumers increasingly seek orthodontic solutions for both health and cosmetic reasons, with a preference for discreet options like clear aligners and lingual braces. This demand is fueled by a strong cultural emphasis on personal appearance, particularly among young adults and professionals.
- Additionally, Japan’s growing dental tourism industry contributes to the orthodontic market’s expansion. Japan is known for high standards in dental care, attracting international patients seeking quality treatment at relatively competitive prices compared to Western countries.
- Medical facilities in Japan are equipped with cutting-edge technology and are staffed by highly skilled orthodontists, which further boosts its appeal for dental tourists. The combination of quality care, reputation, and innovative orthodontic solutions continues to drive Japan's growth in the regional market.
Orthodontic Supplies Market Share
The market is highly competitive, with key players like Align Technology, 3M, and Dentsply Sirona holding substantial shares due to their wide product portfolios and innovative solutions. Align Technology leads significantly, driven by the popularity of its Invisalign clear aligners. Companies like 3M leverage their expertise in traditional braces, offering both metal and ceramic options that appeal to a broad range of consumers. Smaller players and emerging brands also contribute, particularly in niche markets and regional segments, as rising demand drives the market's overall growth.
Orthodontic Supplies Market Companies
Prominent players operating in the orthodontic supplies industry include:
- 3M Company
- Align Technology
- American Orthodontics
- Astar Orthodontics
- Danaher Corporation
- DB Orthodontics
- Dental Morelli
- Dentaurum
- Dentsply Sirona
- G&H Orthodontics
- Great Lakes Orthodontics
- Orthodontic Supply & Equipment Company
- Oswell Dental
- Rocky Mountain Orthodontics
- Straumann (ClearCorrect)
- TP Orthodontics
- Ultradent Products
Orthodontic Supplies Industry News:
- In May 2022, Ormco Corporation launched the Ultima Hook, designed for compatibility with the Ultima wire. This innovation aimed to improve the effectiveness and efficiency of orthodontic treatments by addressing malocclusions in conjunction with other orthodontic tools.
- In April 2022, Eon Dental introduced an upgraded Eon Aligner ecosystem, featuring enhanced solutions and support. The expanded ecosystem enabled Eon Aligner to deliver advanced patient- and doctor-focused initiatives, enhancing treatment options and support for orthodontic care.
The orthodontic supplies market research report includes an in-depth coverage of the industry with estimates and forecast in terms of revenue in USD Million from 2021 – 2034 for the following segments:
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Market, By Product
- Removable braces
- Fixed braces
- Brackets
- Ligatures
- Anchorage appliances
- Archwires
- Orthodontic adhesives
- Other products
Market, By Patient
- Adults
- Children and teenagers
Market, By End Use
- Hospital
- Dental clinics
- Other end users
The above information is provided for the following regions and countries:
- North America
- Europe
- Germany
- UK
- France
- Spain
- Italy
- Poland
- Sweden
- Netherlands
- Asia Pacific
- China
- Japan
- India
- Australia
- South Korea
- Indonesia
- Philippines
- Vietnam
- Latin America
- Brazil
- Mexico
- Argentina
- Colombia
- Chile
- Peru
- Middle East and Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey
- Israel
- Iran