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The organic beverages market from organic coffee segment held over USD 5.5 billion revenue in 2022. Significant growth is observed in organic coffee with the increasing demand for ethically and sustainable sourced alternatives to conventional coffee. Concurrently, organic tea is prospering as health-conscious consumers seek natural options abundant in antioxidants. Organic juices, soft drinks, and dairy beverages are gaining momentum as consumers enthusiastically adopt organic choices for their refreshing and nourishing qualities.
The retail stores segment accounted for 85% of the organic beverages market share in 2022. Consumers commonly purchase organic beverages from physical retail stores due to accessibility, while the growing trend of e-commerce has amplified online retailing, offering convenience and a broad array of choices, consolidating their stronghold in the market.
U.S. organic beverages market size dominated around USD 6.1 billion in 2022. In the realm of North American organic beverages, the USA takes the lead, showcasing substantial growth. The surge is fueled by health-conscious consumers seeking plant-based, sustainable drinks, resonating with the nation's affinity for health and eco-friendly preferences. A robust retail network, complemented by the advancing online platforms, ensures widespread market reach. Government backing for organic farming and a growing consumer inclination towards premium organic products are additional factors propelling the thriving market.