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Online Airline Booking Platform Market Share

Report ID: GMI9870
Published Date: Jun 2024
Report Format: PDF

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Online Airline Booking Platform Market Share

Booking Holdings and Trip.com Group dominate the market with around 6% market share. Booking Holdings, with its portfolio of brands including Booking.com, Priceline, and Kayak, focuses on offering a comprehensive travel ecosystem, integrating flights with accommodations, car rentals, and activities. Its strategy revolves around enhancing user experience, leveraging data analytics to personalize recommendations, and investing in marketing to increase brand visibility.

Trip.com Group strategies include aggressive expansion through acquisitions and partnerships, particularly in emerging markets. Trip.com Group prioritizes localization, tailoring its services to cater to the preferences and needs of diverse Asian markets. Moreover, it invests heavily in technology, leveraging AI and big data to enhance customer engagement and optimize pricing strategies. By focusing on innovation, localization, and strategic expansion, both Booking Holdings and Trip.com Group aim to solidify their positions and capture a larger share of the competitive market.

Online Airline Booking Platform Market Companies

Major players operating in the online airline booking platform industry are:

Amadeus IT Group
American Express Travel
Booking Holdings
CheapOair
eTraveli Group
Expedia Group
Kiwi.com
Orbitz
Sabre Corporation
Trip.com Group

Authors: Preeti Wadhwani, Aishvarya Ambekar

Frequently Asked Questions (FAQ) :

The market size of online airline booking platform reached USD 210.8 billion in 2023 and is set to witness over 7.5% CAGR between 2024 and 2032, due to increasing consumer disposable incomes and spending capacity on travel and digital transformation in booking platform.

The leisure traveler segment in the online airline booking platform industry recorded USD 134.1 billion in 2023, driven by rising disposable incomes and online platforms for offering tailored and flexible travel options to meet the growing demand for unique experiences.

North America market held 35% revenue share in 2023, owing to the technological advancements, changing consumer preferences, and regulatory developments.

Amadeus IT Group, American Express Travel, Booking Holdings, CheapOair, eTraveli Group, Expedia Group, Kiwi.com, Orbitz, Sabre Corporation and Trip.com Group.