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North America Outdoor Kitchen Appliances Market size was valued at USD 2.21 billion in 2023 and is anticipated to register a CAGR of 8.6% between 2024 and 2032. The market is driven by the increasing popularity of outdoor living spaces, rising disposable income, technological advancements, and the growing trend of home entertainment.
There is a surge of home entertainment in North America region as homeowners are looking to invest in outdoor entertainment, upgrading their backyard living spaces. This trend has further evolved post-covid, where house hosting events like family gatherings and social activities have been increased . As a result, the demand for outdoor kitchen appliances is on rise in North America.
According to outdoor participation report, in 2021, 54% of Americans ages six and above participated in outdoor recreational activities, the highest since the pandemic. This is further fueling the North America outdoor kitchen appliances market.
Additionally technological advancements have further boosted the outdoor kitchen appliances market. Furthermore, consumers are investing in outdoor appliances due to higher disposable incomes. Manufacturers are also coming up with new innovative products, such as smart grills and remote control, further enhancing the outdoor cooking experiences and contributing to the market expansion.
Report Attribute | Details |
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Base Year: | 2023 |
North America Outdoor Kitchen Appliances Market Size in 2023: | USD 2.21 Billion |
Forecast Period: | 2024 – 2032 |
Forecast Period 2024 – 2032 CAGR: | 8.6 % |
2024 – 2032 Value Projection: | USD 4.56 Billion |
Historical Data for: | 2021 - 2023 |
No. of Pages: | 135 |
Tables, Charts & Figures: | 49 |
Segments covered: | Product Type, Price Range, End Use, Distribution Channel |
Growth Drivers: |
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Pitfalls & Challenges: |
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A major concern for the North America outdoor kitchen appliances industry is weather fluctuations. The region has extreme weather conditions such as extreme cold and summers where the use of outdoor kitchen appliances is limited. These weather fluctuations could affect the consumers investing in outdoor kitchen appliances as the appliances would be used for a particular part of period and extreme weather conditions would also affect the durability of the appliances.
In North America, there is a growing trend toward integration with smart technology. Smart technology allows users to remotely control and monitor the appliances through voice assistance and Android or iOS applications. These technological features enhance the consumer cooking experience and also offers convenience.
Manufacturers are also coming up with ecofriendly solutions, which emit lower emissions as compared to traditional outdoor coal cooking method. This trend has a positive impact on the environment and appeals to environmentally conscious consumers.
Based on product type, the market is segmented into grills, range hood, refrigerators, sinks, faucets, and others. The grills segment dominated the market in 2023, generating a revenue exceeding USD 0.80 billion, and is expected to reach more than USD 1.73 billion by 2032. This dominance can be attributed to the consumer preference for outdoor grilling as an essential outdoor appliance. According to HBPA ( Health, patio & barbecue association), almost 70% of households in the U.S. own a grill in their home as grills offer versatility in cooking options from various type of foods from veggies to meats and sea food. This versatility attracts the consumers to have grill in their home.
Based on end use, the North America outdoor kitchen appliances market is categorized into household and commercial. In 2023, the commercial segment emerged dominant, accounting for a substantial revenue of USD 1.5 billion, and is expected to reach USD 3.1 billion by 2032. This dominance can be attributed to several factors in cluding the growing popularity of outdoor cooking and hosting. The hospitality sector, including hotels, resorts, and outdoor dining spaces, have gained popularity in North America. The hotel industry aims to provide consumers with a unique dining experience. Additionally, sports events and hosting events also use outdoor kitchen appliances.
North America emerged as the dominant region, generating a substantial revenue of USD 2.21 billion, and is expected to reach USD 4.56 billion by 2032. Grilling and hosting outdoor activities are getting popular in the region due to which the outdoor kitchen appliances market is growing. Another driving factor is higher disposable income among the consumers of the North America region. Additionally, the region is continuously making technological advancements where manufacturers are coming up with advanced technological appliances to cater to different needs and demands of the consumers.
North America: The U.S. dominated the North America outdoor kitchen appliances market with a revenue of around USD 1.96 billion in 2023 and is expected to reach around USD 4.11 billion by 2032. Consumers in the country are investing in premium outdoor kitchen appliances including the creation of outdoor living areas.
Canada: Canada generated a revenue of around USD 0.25 billion in the market in 2023 and is expected to reach around USD 0.46 billion by 2032, growing at a CAGR of 7.1%. Consumers in Canada prefer to embrace outdoor living. They participate in outdoor activities, such as cooking and outdoor dining, especially during the warmer months, further fueling the demand for outdoor kitchen appliances.
The North America outdoor kitchen appliances industry is consolidated, with prominent players, such as Weber Stephen Products LLC, Napoleon Grills, Lynx Grills, Viking Range, DCS Appliances, and Traeger Pellet Grills LLC, holding a market share of 10-15%. Manufacturers are adopting strategic steps, such as mergers, acquisitions, partnerships, and collaborations, to meet the growing consumer demand and consolidate their position in the market.
Major players operating in the North America outdoor kitchen appliances industry include:
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Market, By Product Type
Market, By Price Range
Market, By End Use
Market, By Distribution channel
The above information is provided for the following regions and countries: