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North America Non-residential Electric Zero Turn Mower Market Size
North America Non-Residential Electric Zero Turn Mower Market was valued at USD 417 million in 2023 and is expected to grow at a CAGR of 5.3% from 2024 to 2032. This growth is attributed to increased environmental concerns among customers, government laws regulating gas-powered equipment, technological developments, and the growing number of golf courses and playgrounds in North America.
Governments in North America are promoting the usage of electric mowers to reduce carbon emissions and battle climate change. Furthermore, many state and municipal governments have imposed strict restrictions on the use of gas-powered ground equipment, emphasizing their negative impact on air and noise pollution. This has raised demand for electric mowers, which are quieter and produce no emissions.
Report Attributes | Details |
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Base Year: | 2023 |
Market Size in 2023: | USD 417 Million |
Forecast Period: | 2024 - 2032 |
Forecast Period 2024 - 2032 CAGR: | 5.3% |
2032 Value Projection: | USD 660.3 Million |
Historical Data for: | 2021 - 2023 |
No. of Pages: | 139 |
Tables, Charts & Figures: | 133 |
Segments covered: | Battery Type, Cutting Width, Battery Capacity, Yard Space, Distribution Channel, End User, Region |
Growth Drivers: |
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Pitfalls & Challenges: |
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The high initial cost of electric zero turn mowers as compared to traditional gas-powered alternatives remains a significant barrier for budget-conscious consumers, particularly small landscaping enterprises. Despite this difficulty, the electric mower market is likely to expand further as technological advancements increase performance and efficiency, leading to long-term cost savings and environmental advantages. As the need for environment-friendly landscaping equipment rises, manufacturers are increasingly focused on manufacturing low-cost mowers to cater to a large variety of customers, resulting in market growth.
North America Non-residential Electric Zero Turn Mower Market Trends
The integration of smart technologies, such as Artificial Intelligence (AI) and GPS technology, into non-residential electric zero-turn mower equipment represents a key factor for market growth. These mowers utilize AI algorithms and strong sensors to improve safety by detecting and avoiding obstacles in their path. When an obstruction is detected, the mower's AI system may take several precautionary measures to avoid collisions and mishaps. This might include adjusting the mower's speed or direction, pausing, or reversing its motion, or navigating around the item while maintaining a safe distance.
North America Non-residential Electric Zero Turn Mower Market Analysis
Based on battery type, the lithium-ion battery type was worth USD 371.4 million in 2023 due to its superior energy density, longer lifespan, faster charging capabilities, and lower maintenance requirements. These attributes make Li-ion batteries the preferred choice for commercial users looking for efficient, durable, and environment-friendly solutions for their outdoor power equipment. Furthermore, ongoing technological advancements in Li-ion battery technology foster innovation and can strengthen a company's global dominance.
Based on cutting width, the 50 to 60-inch cutting width segment exceeded USD 240.6 million in 2023 due to its adaptability and suitability for a wide range of commercial landscaping projects. In this category find a balance between agility and productivity, making them ideal for medium to large-scale commercial properties including parks, sports fields, and golf courses. This cutting width allows for efficient coverage of broad areas while staying flexible enough to deal with tight spaces and obstructions. Furthermore, the 50 to 60-inch segment includes a wide selection of electric zero-turn mower models with a variety of features and capabilities to fulfill the region's various commercial users’ demands.
Based on end users, the playgrounds segment accounted for 394.0 million in 2023. Electric zero-turn mowers are ideal for playgrounds due to their quiet operation, emission-free performance, and versatility. Mowers limit the development of weeds, which can be toxic to children if consumed. Furthermore, cutting the grass on playgrounds stimulates its healthy development, ensuring that the playground stays an inviting space for children to play. Due to the rising environmental awareness and innovation in electric mower capabilities, the golf course center category is predicted to register about 6.3% CAGR through 2032.
The U.S. held the highest share of the North America non-residential electric zero turn mower market in 2023, with 351.4 million, due to increasing government initiatives supporting sustainable practices and decreasing carbon footprint. Canada has shown significant growth and is predicted to expand at a CAGR of 5.6% up to 2032. This growth can be attributed to various factors including the rising awareness of environmental sustainability, growing concerns about air & noise pollution, and the convenience & ease of use of electric mowers.
North America Non-residential Electric Zero Turn Mower Market Share
The North America non-residential electric zero turn mower industry is consolidated, with prominent players, such as Ryobi Limited, Generac Power Systems Inc., The Toro Company, John Deere, and Craftsman (Stanley Black & Decker, Inc.), acquiring 40-50% of the overall market share. To meet the rising consumer demand, manufacturers are making strategic steps, such as mergers, acquisitions, partnerships, and collaboration, to strengthen their market position.
North America Non-residential Electric Zero Turn Mower Market Companies
Some key players profiled in the North America non-residential electric zero turn mower industry are:
- Bobcat Company
- CRAFTSMAN
- Cub Cadet
- Deere & Company
- EcoTeq
- EGO POWER+
- Generac Power Systems, Inc.
- Greenworks Tools
- Honda Power Equipment
- Hustler Turf Equipment
- Kubota Tractor Corporation
- RYOBI
- SCAG Power Equipment
- Swisher Inc
- The Toro Company
North America Non-residential Electric Zero Turn Mower Industry News
- In February 2024, CRAFTSMAN launched its T4400 54-in. Gas Garden Tractor, the latest addition to its lineup of riding lawnmowers. The garden tractor is designed to provide the power and performance needed to tackle large lawns and is ideal for yards of up to 3 acres.
- In October 2023, Honda introduced a battery-powered electric Zero-turn Riding (ZTR) mower aimed at boosting worksite efficiencies through autonomous solutions at the Equip Exposition 2023.
- In September 2023, John Deere debuted six commercial-grade QuikTrak Stand-On Mower models. These Q800 Series models offer compact designs that provide visibility, maneuverability, and ease of operation.
This North America non-residential electric zero turn mower market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Million) and volume (Thousand Units) from 2021 to 2032, for the following segments:
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Market, By Battery Type
- Lithium-ion
- Lead-acid
Market, By Cutting Width
- Less than 50 inches
- 50 to 60 inches
- More than 60 inches
Market, By Battery Capacity
- Up to 18 kWh
- 18 - 25 Kwh
- 26 -35 Kwh
- More than 35 Kwh
Market, By Yard Space
- Small yard (less than 1 acre)
- Medium yard (1 to 3 acres)
- Large yard (More than 3 acres)
Market, By End Use
- Golf course centers
- Playgrounds
Market, By Distribution Channels
- Direct
- Indirect
The above information is provided for the following regions and countries:
- North America
- U.S.
- Canada
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