North America Home Standby Gensets Market Size – By Power Rating, By Fuel, By Phase, By Product, Analysis, Share, Growth Forecast, 2025 – 2034

North America Home Standby Gensets Market Size

The North America home standby gensets market size was valued at USD 2.7 billion in 2024 and is estimated to grow at a CAGR of 7.6% from 2025 to 2034. The increasing frequency and severity of weather-related disasters have heightened the demand for these generators across various applications. The events including intense sleet storms, freezing rain and powerful winds have led to prolonged power outages lasting from a few hours to several weeks, which in turn will foster the product penetration.
 

A home standby generator sets often referred to as a standby or whole-house generator is a backup power solution designed to supply electricity to a residence during outages. Installed permanently outside the home, these generators are directly connected to the electrical system and are programmed to start automatically when a power outage occurs. Depending on their capacity, they can power the entire home and selected circuits.
 

North America Home Standby Gensets Market Trends

Power outages lasting from a few hours to several weeks are largely attributed to severe weather events including sleet storms, high winds, and freezing rain, which frequently damage power lines and equipment, boosting the industry potential. The strong growth in residential construction including apartments and duplexes will positively sway the home standby gensets industry. Furthermore, the rising number of housing facilities and flourishing real estate sector presents a promising market segment for the adoption of these backup power systems.
 

North America Home Standby Gensets Market Analysis

The > 10 kVA - 50 kVA segment will exceed USD 2.5 billion by 2034. These generators are frequently installed in apartments and homes to provide a reliable power supply during emergencies. Additionally, their evolving role from a backup power option to a critical household necessity is poised to greatly strengthen the industry prospects. The rising focus on uninterrupted power supply along with the increasing prevalence of remote work will favor the business scenario.
 

The single phase home standby gensets market size will witness a growth at a CAGR of over 7% through 2034. These generators remain a preferred choice for homeowners seeking dependable power solutions during outages. Renowned for their durability, diesel engines deliver reliable and sustained power over extended periods. These systems supply enough energy to keep an entire home or even a small business running smoothly during a power disruption, accelerating the business potential.
 

The demand for home standby generators has been growing owing to heightened concerns over power outages caused by severe weather, aging infrastructure, and other challenges. Homeowners are increasingly valuing the reliability of a dependable backup power source. These systems have gained traction among homeowners for their lower maintenance needs and simpler installation process compared to alternatives. They are often viewed as a more cost-effective option for smaller residential properties, driving the product deployment.
 

U.S. home standby gensets market is set to reach over USD 4 billion by 2034. The industry is set for growth fueled by significant investments in the housing sector and government driven electrification programs. Advancements in technology including remote operation and smart home system integration, are meeting the increasing consumer demand for reliable power solutions and contributing to the sector expansion. Furthermore, the region is benefiting from substantial foreign investments and the rise of high-end real estate developments, bolstering the industry scenario.
 

North America Home Standby Gensets Market Share

The manufacturers in the home standby gensets industry adopt several key strategies to maintain competitiveness and meet the growing demand for reliable backup power solutions. A primary focus is on technological innovation, including the integration of smart features like remote monitoring, mobile app control, and enhanced fuel efficiency to cater to tech-savvy consumers. Product diversification is another key approach, with companies offering a range of models tailored to different power requirements and budgets.
 

North America Home Standby Gensets Market Companies

Major players operating in the North America home standby gensets industry are:

• Absolute Generators
• Atlas Copco
• Briggs & Stratton
• Caterpillar
• Champion Power Equipment
• Cummins
• Eaton
• Generac Power Systems
• Gillette Generators
• HIMOINSA
• Kirloskar
• PowerGen USA
• Powerica
• Winco Generators
• Xylem
   

North America Home Standby Gensets Industry News

• In May 2024, Briggs & Stratton introduced the 26 kW PowerProtect residential standby generator, featuring superior motor starting capabilities and the industry's most comprehensive warranty. Leveraging advanced NGMax technology, this generator delivers a 7% increase in power output when operating on natural gas. Designed to support both natural gas and liquid propane, it stands out as a top-tier solution for homes primarily dependent on natural gas.
   
• In January 2022, HIMOINSA has introduced its HS series of stationary generators, offering power ratings of up to 136 kVA. Featuring a modular and versatile design, this series stands out as a top contender in the competitive market. Additionally, HIMOINSA is actively innovating with advanced models, allowing the company to expand its stationary range to even higher power ratings.
   

The North America home standby gensets market research report includes in-depth coverage of the industry with estimates & forecast in terms of volume (‘000 Units) & revenue (USD Million) from 2021 to 2034, for the following segments:

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Market, By Power Rating

• ≤ 10 kVA
• > 10 kVA - 50 kVA
• > 50 kVA - 100 kVA
• > 100 kVA

Market, By Fuel

• Diesel
• Gas
• Others

Market, By Phase

• Single Phase
• Three Phase

Market, By Product

• Air Cooled
• Liquid Cooled

The above information has been provided for the following countries:

• U.S.
• Canada