North America Contact Lenses Market - By Product Type, By Product, By Material, By Design, By Usage, By Distribution Channel & Forecast, 2024 - 2032

North America Contact Lenses Market Size

The North America contact lenses market was valued at USD 7.6 billion in 2023 and is estimated to grow at a CAGR of over 4% from 2024 to 2032.
 

The market is witnessing robust growth due to increased awareness of vision health and a rise in refractive errors. The demand for innovative products, such as daily disposables and specialty lenses for astigmatism and presbyopia, is driving market expansion. Technological advancements in lenses, including improved comfort and UV protection, are also attracting more consumers, leading to higher adoption rates. According to the Contact Lens Institute, the market grew by 7% in 2023.
 

The rise of e-commerce and online sales platforms is another critical growth factor in the market. Consumers prefer the convenience of purchasing lenses online, often at competitive prices. Additionally, social media and digital marketing campaigns are helping brands reach a broader audience, particularly among younger consumers who prioritize accessibility and convenience in their shopping experiences. The Vision Council reported that online sales of contact lenses increased by 15% in the past year.
 

North America Contact Lenses Market Trends

The North American contact lenses market is evolving with notable trends. Daily disposable lenses are becoming increasingly popular, primarily for their convenience and hygiene advantages. According to the Contact Lens Institute, daily disposables now account for over 40% of the market. Health-conscious consumers are gravitating towards innovative lens technologies, including blue light blocking features and moisture-retaining materials. Furthermore, there's a heightened emphasis on eco-friendliness, propelling the creation of biodegradable lenses. The surge in telehealth services has simplified consultations, allowing consumers to receive tailored recommendations and making the purchase of contact lenses more efficient.
 

North America Contact Lenses Market Analysis

The contact lenses market faces stiff competition from alternative vision correction methods, notably LASIK and traditional eyeglasses. Many consumers are drawn to surgical procedures like LASIK, valuing their long-term benefits and convenience, and often viewing them as a definitive solution to vision issues. Furthermore, the user-friendliness and diverse style options of eyeglasses can divert customers from choosing contact lenses.
 

According to the American Optometric Association, over 700,000 LASIK procedures are performed annually in the United States, highlighting the growing preference for surgical solutions. As a result, contact lens manufacturers are compelled to engage in ongoing innovation and robust marketing efforts to both retain existing customers and attract new ones seeking vision correction solutions.
 

Based on product type, the north America contact lenses market is segmented into rigid gas permeable, soft contact and hybrid contact. The rigid gas permeable lenses dominated the market in 2023, generating a revenue exceeding USD 6.7 billion with a CAGR of 4.1%. This dominance can be attributed to the superior oxygen permeability and durability over soft lenses. Heightened awareness of eye health, coupled with the advantages of RGP lenses for astigmatism and keratoconus, is boosting demand.
 

Furthermore, innovations in lens design and materials are improving comfort and wearability, elevating the appeal of RGP lenses. According to the Contact Lens Manufacturers Association, the market for RGP lenses has seen a 15% annual growth rate. The rising trend of personalized vision correction is further propelling RGP lens adoption among consumers.
 

Based on design, the north America contact lenses market is classified into spherical, toric, multifocal and others (monovision). The spherical contact lenses dominated the market in 2023, with revenue exceeding USD 4.7 billion with a CAGR of 4.2%. The market for spherical designed contact lenses is expanding, primarily due to their effectiveness in correcting myopia and hyperopia. This has made them the preferred choice for millions of consumers.
 

According to the American Optometric Association, approximately 42% of the U.S. population is affected by myopia, and 25% by hyperopia, highlighting the significant demand. Increased awareness of vision care and the rising prevalence of refractive errors are driving this growth. Additionally, advancements in lens materials and designs have improved comfort and clarity, attracting both new users and those switching from glasses. The convenience of daily disposable options further boosts their appeal, contributing to market growth.
 

U.S. emerged as the dominant region, generating a substantial revenue of USD 6.5 billion, and is expected to reach USD 9.2 billion by 2032. The U.S. contact lenses market is witnessing significant growth due to rising rates of myopia and presbyopia, leading to increased demand for corrective solutions. The preference for daily disposable lenses, known for their convenience and hygiene, further drives this demand. Technological advancements, such as new materials that improve comfort and breathability, are also attracting more consumers. According to the American Optometric Association, the prevalence of myopia in the U.S. is expected to reach 50% by 2050.
 

North America Contact Lenses Market Share

The market is fragmented, with prominent players, such as Alcon (Novartis), Johnson & Johnson Vision Care, Inc., Hoya Corporation, Bausch + Lomb, and The Cooper Companies, Inc. (CooperVision) holding a market share of 25-30%. Manufacturers are adopting strategic steps, such as mergers, acquisitions, partnerships, and collaborations, to meet the growing consumer demand and consolidate their position in the market.
 

North America Contact Lenses Market Companies

Major players operating in the North America contact lenses industry include:

• Acuvue Oasys
• Alcon (Novartis)
• Bausch + Lomb
• BenQ Materials Corporation
• Carl Zeiss AG
• EssilorLuxottica
• EyeNetra
• Hoya Corporation
• Johnson & Johnson Vision Care, Inc.
• Menicon Co., Ltd.
• Optimum® Comfort
• SynergEyes, Inc.
• The Cooper Companies, Inc. (CooperVision)
• Toric Contact Lenses, Inc.
• Vision Path, Inc.
   

North America Contact Lenses Industry News

• In 2022, Johnson & Johnson Vision Care gained attention with the FDA approval and North American launch of ACUVUE OASYS MAX 1-Day contact lenses. These lenses, featuring TearStable Technology and OptimizeConnect Design, address the increasing issue of digital eye strain in North America. A major marketing campaign across the US and Canada highlighted the lenses' ability to provide comfort for up to 16 hours during digital device use. According to the American Optometric Association, digital eye strain affects nearly 60% of Americans.
   
• In 2023, Bausch + Lomb invested approximately USD 200 million to expand their manufacturing facility in Rochester, New York. This expansion aimed to increase production of daily disposable silicone hydrogel contact lenses to meet growing demand in North America. The company also launched their enhanced Ultra ONE Day daily disposable lenses in the US, featuring Advanced MoistureSeal technology. The Contact Lens Manufacturers Association reports a steady annual growth rate of 5% in the contact lens market, driven by increasing consumer demand for daily disposable lenses.
   

The North America contact lenses market research report includes in-depth coverage of the industry, with estimates & forecast in terms of revenue (USD Billion) and volume (Million Units) from 2018 to 2032, for the following segments:

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Market, By Product Type

• Rigid gas permeable
• Soft contact
• Hybrid contact

Market, By Product

• Corrective
• Therapeutic lenses
• Cosmetic lenses
  • Colored
  • Circle
• Prosthetic lenses

Market, By Material

• Hydrogel
  • HEMA hydrogel
  • Silicone hydrogel
• Polymers
  • Polyvinyl alcohol
  • Rigid gas permeable

Market, By Design

• Spherical
• Toric
• Multifocal
• Others (Monovision)

Market, By Usage

• Daily disposable
• Weekly disposable
• Monthly disposable
• Annual

Market, By Distribution Channel

• Online
  • E commerce
  • Company websites
• Offline
  • Optical stores
  • Eye care clinics

The above information is provided for the following countries:

• U.S.
• Canada