Nootropic Supplement Market Size

Nootropic Supplement Market Size

The global nootropic supplement market size was valued at USD 2.3 billion in 2024 and is projected to expand to over 7.8% CAGR from 2025 to 2034. Nootropic supplements, designed to enhance cognitive function, have gained popularity due to increasing consumer interest in mental well-being and productivity. The global market for these supplements is experiencing significant growth, led by an aging population and rising awareness of mental health. According to the World Health Organization, the proportion of the world's population over 60 years will nearly double from 12% to 22% between 2015 and 2050.

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In the United States, the Centers for Disease Control and Prevention (CDC) reports that the number of adults aged 65 and older is projected to reach 80.8 million by 2040, accounting for 21.6% of the total population. This demographic shift is likely to contribute to the increased demand for cognitive enhancers.
 

Additionally, the National Institute of Mental Health states that an estimated 51.5 million adults in the United States lived with a mental illness in 2019, representing 20.6% of all U.S. adults, potentially driving interest in supplements that support mental well-being. The market's growth is particularly notable in North America and Europe, where awareness and acceptance of these products are relatively high.