Nonwoven Baby Diaper Market Size

Nonwoven Baby Diaper Market Size

Nonwoven Baby Diaper Market size was valued at USD 3.8 billion in 2023 and is estimated to grow at a CAGR of 4.5% between 2024 and 2032. Rising birth rates, increased awareness of newborn health & hygiene, and growing disposable income in emerging markets are driving the global baby diaper industry. Nonwoven baby diapers are in high demand owing to their softness, which reduces the risk of skin irritation in babies.

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Unlike traditional fabrics, such as polyester, wool, cotton, and silk, nonwoven materials provide higher levels of hygiene and a lower risk of rashes, which contributes to their growing popularity. In addition to this, with the constantly expanding global population and increasing birth rate, the demand for baby products is poised to escalate. For instance, according to the UN Population Division, the global population is growing at a rate of around 0.91% per year in 2024 and is projected to reach 9 billion by 2037.

Young parents are rapidly replacing traditional diaper products with nonwovens as they provide breathability, high absorption, and stretchability in baby diapers. The rising interest in eco-friendly alternatives is also expected to open multiple growth avenues for manufacturers. For instance, in May 2023, Naturopera and Andritz collaborated to create diapers manufactured from 90% bio-based raw materials, replacing standard spunbond and meltblown nonwoven layers with spunlace nonwovens composed mostly of natural fibers.

The dropping birth rates observed around the world present a huge challenge to the nonwoven infant diaper sector. As birth rates decrease in many regions, the potential client base for newborn diapers falls, reducing demand for these items. This trend is particularly concerning for companies operating in established markets where population growth has slowed or is declining.