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Demand for automotive paints is primarily driven by rising global automotive sales and increasing government regulations towards the use of certain compounds owing to rising carbon footprint. Several major players have enhanced their research & development activities to promote innovations in auto paints and provide products with superior functionality for repair and refinish of automobiles.
High nitrogen and high viscosity grades of cellulose nitrate are used in the production of specialist paints for automotive industry as they help strengthen the films and provide flexibility. The product offers high gloss levels, superior compatibility with other binders and fast-drying property which helps delivering superior advantages over conventional paints. Consumers are preferring to buy vehicles featuring durable automotive paint as it provides moisture and heat resistance. Rising adoption of advanced coatings and growing trend towards automotive restorations & refurbishing shall further accelerate gun cotton market size.
Growing concerns towards overall nail health has enhanced consumer awareness towards the use of non-toxic and natural additives in nail care solutions which shall foster nitrocellulose market growth. Nail coatings formulated with cellulose nitrate protect the nails along with allowing the breathability in nails which is the key driving factor of product demand from industry. The product acts as a film forming agent and enhances the toughness of film to improve flexibility, resistance to soap & water.
Emergence of organic ingredients for use in various cosmetics formulations has significantly shifted consumer inclination towards the use organic nail varnishes which shall stimulate the product demand from industry. The product is incorporated in nail creams and nail polish as it offers exceptional adhesion properties, durability and solubility which makes it an indispensable ingredient in nail varnish formulations. Rising consumer spending costs on cosmetics along with increasing emphasis on high quality products at low cost is further anticipated to drive the market growth.
Demand for bio-based and eco-friendly coatings from construction industry owing to rising concerns towards environmental degradation shows huge opportunities for product demand from the industry. Manufacturers are engaged in developing solutions based on cellulose nitrate to offer superior finish wood coatings which provide high flexibility and soft touch.
Wood coatings are utilized in various applications of residential, industrial and commercial industries such as windows, doors, flooring and cabinet furniture. Advancements in development of new coatings has promoted the use of alternatives to waterborne solutions so as to achieve high performance properties for architectural coatings. In addition, ongoing shift towards formulations which offer low odor and VOC has created significant opportunities for high solids solvent based solutions which may induce nitrocellulose market demand in the region.
Various viscosity grades of the compound are used for formulating high solid coatings as these coatings dry at a faster rate along with enhancing the wood grain quality. The product is easy to apply and offers a smooth, decorative surface in comparison to other water based coatings and can be served with color applications such as fillers and toners. Rising standard of living and growing residential construction activities have urged the demand for premium quality furniture which shall have a major impact on market growth.