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The yellow mustard flour segment will capture USD 697.8 million and demonstrate a 6.1% CAGR through 2034. Yellow mustard flour is often marketed as a low-calorie, nutrient-rich ingredient. Its health benefits, such as anti-inflammatory properties and potential to aid in digestion, are increasingly recognized by health-conscious consumers. The rising focus on functional foods and natural, clean-label ingredients is expected to boost demand for yellow mustard flour.
Brown mustard flour is popular in Asian and Middle Eastern cuisines, where there is a preference for spicier flavor profiles. The growing influence of Asian and Middle Eastern cuisines in global markets will likely lead to increased demand for brown mustard flour. Its spiciness makes it an attractive ingredient for both traditional and modern applications, including fusion dishes.
The food & beverages segment held a 69.8% of the mustard flour market share in 2024, amounting to USD 588.1 million, and is projected to grow at a 6.3% CAGR from 2025 to 2034. The food and beverages industry is witnessing a growing trend toward natural and organic ingredients due to rising health consciousness among consumers.
There is a significant increase in demand for plant-based foods and functional ingredients. Mustard flour offers antimicrobial properties and contains antioxidants, vitamins, and minerals, making it valuable in functional foods aimed at promoting health. Additionally, its role as an alternative to synthetic preservatives in plant-based foods may drive its application in this sector.
The cosmetics and personal care industry has been shifting towards natural and eco-friendly ingredients due to consumer preference for sustainable products. Mustard flour, rich in sulfur and other nutrients, is increasingly popular in skincare for its anti-inflammatory, antimicrobial, and exfoliating properties. It’s particularly beneficial in products aimed at acne treatment, skin detoxification, and rejuvenation.
The U.S. mustard flour market is projected to achieve USD 331.2 million, with a CAGR of 6.3% during 2025 to 2034. Health-conscious consumers are seeking natural and minimally processed food ingredients, a trend that favors mustard flour. Known for its anti-inflammatory properties and high antioxidant content, mustard flour appeals to consumers looking for functional foods that offer health benefits beyond basic nutrition.
It is rich in essential nutrients such as selenium, magnesium, and omega-3 fatty acids, making it a popular choice for consumers focused on heart health, immune support, and anti-inflammatory diets. As a result, the inclusion of mustard flour in a wide range of food products, especially in sauces, dressings, and marinades, is expected to rise.
The influence of global cuisine has spurred interest in a variety of spices and condiments, including mustard flour. Mustard flour is commonly used in American, Indian, and Middle Eastern cuisines, often incorporated into dressings, marinades, and sauces. This trend towards culinary experimentation encourages more U.S. consumers to seek out mustard flour for at-home cooking and specialty food products.