Multi-Touch Equipment Market Analysis

Multi-Touch Equipment Market Analysis

Multi-touch screens accounted for over 80% of the global revenue in 2017. The industry is expected to grow significantly over the next six years due to increasing adoption of these screens in several applications such as restaurants, retail, and e-commerce industries. Growing number of devices integrated with the technology such as smartphones, laptops, and tablets will add to the industry growth. These products provide an alternative to traditional keyboards and mouse, allowing the customers to operate complex graphical functions using their fingers.
 

Multi-touch touchpad/trackpad shipments are expected to grow at a CAGR of over 9%. The demand for trackpads is increasing due to benefits such as enhanced experience, improved pointer ballistics, and user-customizable options, thus propelling the multi-touch equipment market growth. Increasing popularity of these systems is encouraging the technology companies such as Microsoft and Apple to develop software to enhance the functionality of basic trackpads. For instance, Trackpad++ installer allows the systems with Microsoft Windows 7, Windows 8 & 8.1, and Windows 10 to upgrade to alternate trackpads.
 

Multi-touch equipment market is gaining traction due to the increasing adoption of tablets such as iPads, with shipments expected to exceed 70 million units by 2024. The development of Android-based tablets has encouraged several PC OEMs to venture into tablet market, due to the gaining popularity of these devices. The increasing ease of use of these systems as compared to the pen-based or stylus-based devices is positively impacting the industry growth. The use of these devices in several application areas such as hospitality, retail, logistics & supply chain, and education will propel the demand for market over the forecast timespan.
 

The market revenue in kiosk applications is expected to grow due to increasing focus of retailers on increasing interactivity is propelling the demand for multi-touch kiosks, thus propelling the multi-touch equipment market growth. Customers are being increasingly benefited by the these displays in kiosks due to simplification of transactions and interaction of customers with the machines.
 

The demand for multi-touch equipment market in retail is expected to grow at 10.5% CAGR. The retailers are investing in such technologies to attract customers, enhance ease-of-use, and reduce the dependence on humans. In early 2017, Walmart started using touch screen platforms in some of their stores to allow product searches. Several retailers are also deploying iPads to enable the customers to order online in-store and perform product searches in the inventories. Growing adoption of these devices in kiosks is gaining popularity to retail sector, propelling the demand for these components.
 

infotainment applications in market are increasingly adopted in the display tables in museums, public transit systems, and in-vehicle infotainment systems. For instance, in July 2017, Eyefactive introduced multi-touch table for a museum in Thailand. The table is equipped with tracking and object recognition technology that allows comfortable navigation by hand gestures.
 

The China multi-touch equipment market was estimated at around 13 million units, due to several players increasing the R&D investments in the manufacture of these products. The presence of several devices & display manufacturers in the region is one of the key factors for industry growth. The manufacturers are developing these products with benefits such as accurate touch points, advanced design, and customers-friendliness for applications such as trade shows and museums & showrooms. The growth of the retail sector in the country is encouraging the retailers to adopt the technologically-advanced products such as interactive kiosks to gain a competitive advantage.