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Mouth Freshener Market Trends

Report ID: GMI10424
Published Date: Jul 2024
Report Format: PDF

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Mouth Freshener Market Trends

Manufacturers of mouth fresheners are focusing on developing novel flavors and creative packaging in response to changing consumer preferences. They are offering innovative combinations of herbs, spices, and fruits to provide unique flavor experiences that appeal to a wide range of tastes. Additionally, the need for quick, on-the-go oral care products is increasing due to urbanization and a hectic lifestyle. Portable formats such as sprays, strips, and pocket-sized packs are gaining popularity due to their simplicity of use and effectiveness, meeting the demands of customers who value both convenience and freshness in their oral health regimens.

Authors: Avinash Singh , Sunita Singh

Frequently Asked Questions (FAQ) :

The Mouth Freshener Market was valued at USD 18.6 billion in 2023 and is estimated to record a CAGR of 6.7% during 2024 to 2032 as consumers become more aware of the importance of oral hygiene and oral care practices.

The spray segment accounted for USD 6.5 billion in 2023 and is expected to record a CAGR of 6.9% through 2032, due to their convenience and simplicity. These sprays are compact and portable, fitting easily into backpacks or pockets to ensure that fresh breath is always available.

Asia Pacific Mouth Freshener Market accounted for USD 7.7 billion in 2023 and is projected to reach USD 14.4 billion by 2032, due to the rising consumption of smokeless tobacco products such as dip, snuff, snus, and chewing, alongside the sweet consuming customs during festivals in nations like India & China.

Ferrero, Hager Worldwide, HARIBO GmbH & Co. KG, Leaf Holland BV, Mars Incorporated, Mondel?z International, Perfetti Van Melle, The Hershey Company, The Kraft Heinz Company, and Wrigley Jr. Company.