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Motorhome Market Size

  • Report ID: GMI5422
  • Published Date: Dec 2024
  • Report Format: PDF

Motorhome Market Size

The global motorhome market size was valued at USD 38.8 billion in 2024 and is estimated to register a CAGR of 4% between 2025 and 2034. The high inclination toward a comfortable & safe driving experience and the shifting consumer preference for technologically advanced motorhome are creating robust growth opportunities in Europe. Motorhome are witnessing several technological advancements to increase efficiency and reduce the overall vehicle weight to lower carbon emissions. Manufacturers are also introducing innovative features into their product portfolios to differentiate their line-ups.

 

The availability of multiple variants with different engines including electric, diesel, and gasoline will further expand market penetration over the projected timeframe. For instance, in August 2023, Winnebago partnered with Ricardo, a strategic and engineering consulting company, for the development and launch of Winnebago eRV2, an all-electric, zero-emission recreational vehicle. Winnebago partnered with Ricardo for its proven track record in diverse product development cycles, launch management, and expertise in EV integration.
 

The advent of innovative infotainment systems with enhanced navigation capabilities and support for Android Auto and Apple CarPlay is positively influencing the motorhome industry growth. For instance, in April 2023, Ford introduced its Co-Pilot360 technology in RV, which executes all the driver assist features that make driving comfortable & easy. The turn-by-turn voice-guided navigation features guide drivers to easily travel to places, with Bluetooth calling easing the driving experience with enhanced safety and without causing fatigue to the driver.

Authors: Preeti Wadhwani

Frequently Asked Questions (FAQ) :

The market size of motorhome reached USD 38.8 billion in 2024 and is set to grow at a 4% CAGR from 2025 to 2034, driven by increasing consumer preference for comfortable and technologically advanced vehicles.

The B2C/individual segment accounted for 85% of the market share in 2024, led by the growing popularity of recreational vehicles (RVs) for leisure travel, camping, and road trips.

The Europe market accounted for 55% of the revenue share in 2024, supported by a strong RV manufacturing industry, extensive camping facilities, and a cultural preference for outdoor travel.

The key players in the industry include Thor, TRIGANO, Knaus, Swift, Kabe AB, Bailey of Bristol, Auto-Sleepers, Burstner, Compass, and Dethleffs.

Motorhome Market Scope

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Premium Report Details

  • Base Year: 2024
  • Companies covered: 20
  • Tables & Figures: 200
  • Countries covered: 24
  • Pages: 160
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